Join us as Manik Bhat, the visionary behind Healthify, shares his remarkable journey from medicine to tech entrepreneurship, driven by a mission to improve health outcomes through social services. With a background in philosophy, health care, and a knack for innovation, Manik has made significant strides in integrating technology with social welfare. Healthify is a platform that connects families to essential social services, aiming to reduce health disparities by addressing root causes.In this episode, Manik takes us through the inception, growth, and eventual sale of Healthify. He discusses the intricacies of managing a mission-driven startup in the complex healthcare landscape, offering valuable lessons on navigating cultural dynamics within a company, and the strategic decisions that shaped Healthify's trajectory.

Whether you're fascinated by the intersection of technology and social good, an aspiring entrepreneur, or someone interested in the personal stories behind business success, Manik's narrative is a deep dive into creativity, resilience, and the impact of thoughtful leadership.🔑 KEY HIGHLIGHTSHEALTHIFY: REVOLUTIONIZING ACCESS TO SOCIAL SERVICES

Manik introduces Healthify, which connects families to social services to improve health outcomes by addressing social determinants of health through a platform sold to enterprise clients like health plans and systems.NAVIGATING CO-FOUNDERS AND CULTUREInsights into managing a team of four co-founders (technically five, including the first engineer), emphasizing low ego, clear roles, and transparent communication. He discusses how equity splits were clear from the start to prevent conflicts.INNOVATION IN HEALTH CAREDiscover how Manik used his philosophical perspective and community health experience to innovate within health care, focusing on solutions that integrate social services for better health outcomes, emphasizing transparency and accountability in service delivery.RESILIENCE THROUGH PERSONAL STRUGGLESManik shares his journey with mental health, including how psychedelics helped him achieve personal growth and balance in business leadership, highlighting the significance of mental well-being in entrepreneurship.IMPACT OVER REVENUE: THE DECISION TO DECLINE AN EARLY EXITManik recounts the decision to reject an early acquisition offer, underlining the commitment to Healthify's mission and his personal growth over immediate financial gain, despite the company's precarious financial situation at the time.ACTIONABLE ADVICE FOR ENTREPRENEURSManik provides guidance on maintaining focus amid capital influx, the importance of product-market fit, and cultural practices like mission recitation to align team culture with company goals. He also warns about the pitfalls of raising too much capital too soon.RESOURCES & LINKSLearn More About Healthify: www.wellsky.comConnect with Manik on LinkedIn: www.linkedin.com/in/manik-bhat-43933a25/Podcast Website: foundersecretspod.com🔔 FOLLOW US ON SOCIAL MEDIAInstagram: @foundersecretspodTikTok: @foundersecretsTwitter: @founder_secretsLinkedIn: Founder Secrets Podcast🎧 LISTEN TO THE PODCASTApple Podcasts: tinyurl.com/4h59tyerSpotify: tinyurl.com/4wjb26v8⚡ SPONSORED BY DASHSimplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com🔔 DON’T FORGET TO SUBSCRIBE!Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.

Join us as Addy Malhotra, Co-Founder & CEO of Enhanced Nature, shares his journey from an accidental discovery to revolutionizing agriculture with beneficial fungi. With a background in electrical engineering and a family legacy in manufacturing, Addy has pivoted to create a brand that leverages nature's efficiency for sustainable farming solutions. Enhanced Nature isn't just about agriculture; it's about harnessing the power of symbiosis for global food security.

In this episode, Addy walks us through the evolution of his business, from his first venture in tech outsourcing to pioneering work with mycorrhizae. He explores the challenges of entering the traditional and conservative agricultural sector, the importance of patience and understanding your market, and provides insights into managing a business that spans continents. Whether you're curious about biotech entrepreneurship, the future of agriculture, or stories of serendipity in business, Addy's narrative is a deep dive into innovation, science, and global enterprise.

🔑 KEY HIGHLIGHTS

FROM TECH TO FUNGI: AN ENTREPRENEURIAL JOURNEY

Addy recounts his transition from tech outsourcing to discovering a business opportunity in fungi after reading a scientific paper, highlighting how one can pivot from unexpected sources.

UNDERSTANDING THE SCIENCE BEHIND THE BUSINESS

Dive into the world of mycorrhizae, learning how these fungi help plants thrive in various conditions, showcasing the intersection of science and entrepreneurship.

NAVIGATING A CONSERVATIVE INDUSTRY

Addy discusses the unique challenges of innovating in agriculture, an industry slow to change, emphasizing the need for patience and a deep understanding of customer needs.

GLOBAL BUSINESS DYNAMICS

Insights into managing a business with operations in India and the U.S., highlighting the arbitrage opportunities and the complexities of international logistics.

THE IMPORTANCE OF RECOVERY IN ENTREPRENEURSHIP Addy shares his strategy for balancing intense work periods with recovery time, offering a lesson on maintaining personal health while running a global business.

ACTIONABLE INSIGHTS FOR BIOTECH ENTREPRENEURS

Tips on finding niches in traditional sectors, the value of scientific partnerships, and the importance of strategic patience in market penetration.

RESOURCES & LINKS

Learn More About Enhanced Nature: https://www.enhancednature.com/

Connect with Addy on LinkedIn: https://www.linkedin.com/in/aditya-malhotra-72597336

Podcast Website: foundersecretspod.com

🔔 FOLLOW US ON SOCIAL MEDIA

Instagram: @foundersecretspod

TikTok: @foundersecrets

Twitter: @founder_secrets

LinkedIn: Founder Secrets Podcast

🎧 LISTEN TO THE PODCAST

Apple Podcasts: tinyurl.com/4h59tyer

WATCH THE PODCAST

YouTube: https://www.youtube.com/@foundersecretspod

⚡ SPONSORED BY DASH

Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com

🔔 DON’T FORGET TO SUBSCRIBE!

Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.

Join us as Desiree Verdejo, the founder of Hyper Skin, shares her inspiring journey of transforming personal struggles into a skincare revolution. With a background in law and a passion for beauty, Desiree has built a brand focused on addressing skin concerns like hyperpigmentation, particularly for deeper skin tones. Hyper Skin is not just about beauty; it's about inclusivity and empowerment in skincare.

In this episode, Desiree takes us through the process of founding and scaling Hyper Skin. She discusses the challenges of breaking into the beauty industry, the importance of understanding your market, and offers actionable insights for navigating entrepreneurship in a competitive landscape. Whether you're interested in beauty entrepreneurship, diversity in skincare, or stories of personal transformation, Desiree's journey is a testament to innovation, community, and impact.

🔑 KEY HIGHLIGHTS

HYPER SKIN: REDEFINING SKINCARE FOR ALL

Desiree introduces her brand, which focuses on under addressed skin concerns like hyperpigmentation, emphasizing inclusivity for all skin tones.

FROM LAW TO BEAUTY ENTREPRENEURSHIP

Learn about Desiree's pivot from law to the beauty industry, highlighting her entrepreneurial journey and how personal experiences shaped her business vision.

BUILDING TRUST IN A LOW-TRUST SPACE

Desiree discusses the challenge of establishing trust in the skincare market, where misinformation and ineffective products are rampant, and how Hyper Skin set itself apart.

NAVIGATING MARKET SATURATION AND CELEBRITY COMPETITION

Insights into how Hyper Skin competes in an industry increasingly crowded with celebrity-backed brands, focusing on niche targeting and community building.

THE IMPACT OF AUTHENTICITY AND COMMUNITY

Desiree underscores the significance of authenticity in brand messaging and the power of community in driving brand loyalty and success.

ACTIONABLE ADVICE FOR ENTREPRENEURS

Practical tips on finding your niche, the value of real customer feedback, and how to leverage social media for genuine brand advocacy.

RESOURCES & LINKS

Learn More About Hyper Skin: hyperskin.com

Connect with Desiree on LinkedIn: linkedin.com/in/desiree-verdejo/

Podcast Website: foundersecretspod.com

🔔 FOLLOW US ON SOCIAL MEDIA

Instagram: @foundersecretspod

TikTok: @foundersecrets

Twitter: @founder_secrets

LinkedIn: Founder Secrets Podcast

🎧 LISTEN TO THE PODCAST

Apple Podcasts: tinyurl.com/4h59tyer

Spotify: tinyurl.com/4wjb26v8

⚡ SPONSORED BY DASH

Simplify your success with Dash! From CRM management to social media, bookkeeping, and more, Dash provides top-tier remote talent solutions so you can focus on growing your business. Learn more: hirewithdash.com

🔔 DON’T FORGET TO SUBSCRIBE!

Enjoyed this episode? LIKE, COMMENT, and SUBSCRIBE for more inspiring conversations with world-changing founders.