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From Runway to Digital: How AI is Revolutionizing Luxury Shopping with Nicole Goldberg of SIMKHAI
- 2025/03/31
- 再生時間: 18 分
- ポッドキャスト
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サマリー
あらすじ・解説
The conversation focuses on the importance of building relationships in retail, particularly in bridging the gap between in-store experiences and online shopping. The discussion highlights the use of platforms like Endear to enhance communication and foster connections with customers.
Takeaways
- We are using Endear for all of our retail store clients.
- We can communicate directly through the platform.
- Exploring how to bring in-store experiences to the website.
- It's about the relationship with the people at the company.
- Building relationships with the clothing itself is crucial.
- We need to focus on online customer relationships.
- The experience should be seamless between online and offline.
- Customer communication is key in retail.
- Enhancing customer experience is a priority.
- The goal is to create a personal connection with customers.
Chapters
00:00
Introduction to SIMKHAI and the Hosts
02:04
Transitioning from Wholesale to DTC
05:06
Building a Luxury Online Experience
10:07
Integrating AI in E-commerce
14:12
Client Telling and Personalization Strategies