Welcome back to this week’s episode of the Heads Together Podcast! Today, I’ve got a powerful, deeply inspiring conversation with Kaitlin, the founder of A Tour of Her Own - a unique business right at the intersection of tourism, history, and feminism. Kaitlin’s journey as an entrepreneur isn’t just about creating a successful business; it’s about amplifying women's voices, embracing authenticity, and bringing awareness to the stories of women throughout history.

We talk about what it takes to step out, launch something bold, and make a real impact. Kaitlin opens up about her experience writing a book, the courage and vulnerability that it takes, and what it meant for her to become a published author. She also shares the bigger vision driving her work, using education and storytelling as vehicles for social justice and positive change.

One of the big takeaways from our chat is the value of a supportive community. Kaitlin talks about the role of relationships in her work, the impact of having allies, and how a strong network can make all the difference for women in entrepreneurship. And of course, we didn’t shy away from the real stuff, like the challenges of time management and finding room for innovation in a constantly evolving business landscape.

If you’re a woman on a mission to grow a business that’s true to who you are, this episode will leave you inspired to go all in.

Find out more about Kaitlin:

Kaitlin Calogera is a licensed tour guide, author, and entrepreneur who holds a Bachelor of Arts degree in History. After recognizing a lack of women’s representation in public spaces, she founded the first tourism company in Washington, DC to focus exclusively on women's history. A Tour Of Her Own (TOHO) was established in 2018 to offer historical tours and special events that reframe the narrative by elevating women’s stories.

Kaitlin became a professional tour guide because she believes in education beyond the classroom and that tourism has the power to ignite social change. Her book "111 Places in Women's History That You Must Not Miss" is a travel guidebook that encourages readers to explore sites and stories about women, many who are overlooked in traditional textbooks.

With an extensive background in coaching female student-athletes, Kaitlin’s philosophies center around teamwork, empowerment, and education. As an avid traveler and researcher, she believes in the idea that we all belong but sometimes have to search deeper for the people, places, and stories we connect with most.

Website: www.atourofherown.com

On this week’s episode of the Heads Together podcast, I’ve got something so exciting to share with you! After months of planning and refining, I’m officially launching The Coaching Business Academy. This has been a real labour of love, created especially for coaches who are serious about building a thriving, client first business. If you’re tired of the noisy marketing world and want a straightforward, sustainable path to growing your coaching practice, this is for you.

I dive into why I created the Academy, who it’s for (and who it’s not for), and how it’s different from anything else out there. This isn’t just another business course - it’s a 12-week journey to get you laser-focused on attracting your perfect clients, defining your unique voice, and building a signature framework that truly stands out.

We’ll also talk about what you can expect inside the Academy, weekly group coaching, a community of like minded coaches, and a step-by-step approach that takes the guesswork out of building a profitable business. This is for those of you ready to go all in, with clarity and confidence, to create a business that genuinely reflects who you are as a coach. So, if you’ve been feeling stuck or overwhelmed by all the noise out there, this episode is for you. Listen in, and let’s see if The Coaching Business Academy is your next big step!

Find out more here.

Welcome back to the Heads Together podcast! I’m so happy to have you here because today’s episode tackles something that I know so many of you are avoiding. It’s that one thing we all know we should be doing in our businesses but somehow keep putting off. And no, it’s not sales, it’s simpler, yet more powerful than that! Having real conversations with your ideal clients. That one thing we all know we should be doing but somehow, we keep resisting it. Why? It can feel awkward, uncomfortable, or maybe you just tell yourself you already know what your clients need. Sound familiar?

In this episode, I talk about why so many of us resist doing it and, more importantly, how it can completely transform your business once you get over that hurdle. I share my own experiences, the common excuses I hear from coaches, and why embracing this simple action has been an absolute game changer for me and my clients.

If you’re serious about making real connections with your ideal clients and want to unlock the next level of clarity in your business, this episode is a must listen. I’ve even got a little challenge for you at the end, so be sure to stick around!

In this week's episode, I’m talking about what makes a guest pitch stand out and why so many miss the mark. If guest podcasting is part of your visibility strategy (and it should be!), this one’s for you. I’m sharing what podcast hosts are really looking for, how to position your pitch for success, and why aligning your expertise with the show’s themes is essential.

I also talk about common mistakes that get pitches ignored, the value of doing a bit of homework before you hit send, and how PR agencies can help or hurt your chances. And if you land that guest spot? I’ve got tips on how to be a stellar guest and promote the episode in a way that benefits both you and the host.

If you’ve been thinking about pitching yourself for podcasts but weren’t quite sure how to get started or how to avoid getting it wrong this episode will set you straight!

If you would like to be a guest on this podcast then please email me: Info@gillmoakes.com

This week’s Heads Together episode is all about the three essential marketing strategies every business owner needs to grow: visibility, lead generation, and sales. I talk about why showing up consistently where your ideal clients are (and not just relying on referrals) is a game changer, plus how collaborating and focusing on the right platforms makes all the difference.

I also share why building an engaged email list is more powerful than just chasing followers, with some insights from my own experience of filling a beta cohort with just a couple of emails. It’s all about creating trust and connection, without feeling pushy or overwhelming.

If you’ve ever felt stuck on how to attract, nurture, and convert the right clients, this episode will give you the clarity you need. Tune in to hear more, and if you’re ready to take things to the next level, there’s a link in the show notes to book a call or join my email list to see how it all works in practice!

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Welcome back to the Heads Together podcast! I’m thrilled to have you here for another episode. It feels like ages since my last solo recording, and I’ve got so much to share, from my lazy holiday in Lanzarote to preparing for an exciting retreat in Tobago. This week, I'm talking about the five things I would focus on if I were a newly qualified coach, and if you're a freedom seeking, risk taking woman ready to go ALL IN, this episode is for you!

We explore the importance of vision and finding your unique edge in a crowded market. Plus, I share how to prioritise building authentic relationships and effective lead generation strategies, and let’s not forget about delivering an exceptional coaching experience that keeps clients coming back!

So tune in for these key insights that can help you navigate your coaching journey. I’d love to hear your thoughts after listening! If you enjoyed this episode, please consider leaving a review on Apple Podcasts. Your support means everything! Join me next week for more insights, and until then, keep dreaming big and going ALL IN!

Welcome back to the Heads Together podcast! This week’s episode is a rewind episode to episode #114 and it is a quick one, but it's filled with insights that struck me while I was driving – yes, I had to pull over to make a note!

I'm exploring the challenge of earning business because t's not as easy as it used to be. Consumers are more discerning, and earning their business means truly connecting with them. It's all about the know, like, and trust factor – that timeless trio we can't ignore.

I also share my thoughts on balancing automation with genuine connection. While automation has its benefits, there's something special about real time engagement. Posting live, reacting to current events, and sharing authentic stories can make a big difference.

Something a bit different this week! I staged a friendly takeover of my dear friend Sandra Westein's podcast - Ferragudo Dreaming. I turned the tables and asked Sandra all about her multi-passionate journey through entrepreneurship. She shares how the Algarve’s unique charm fuels her business, from her Ferragudo Dreams Workations to her new Location Finder service.

Sandra also talks about how the Personal Power Method and colour play a crucial role in branding. She’s transformed her business by embracing new power colours and blending them into her services. Her journey as a multi-passionate entrepreneur highlights the importance of staying true to yourself and integrating your passions into your business.

We chat about potential future collaborations and the exciting prospects they hold. If you’re looking for inspiration to elevate your business and harness the power of place and colour, this episode is a must-listen.

Tune in now and get inspired!

Find out more about Sandra:

Ferragudo Dreams: https://www.facebook.com/dromeninferragudo/

Sandra Westein: https://www.facebook.com/sandra.westein65

LinkedIn: www.linkedin.com/in/sandrawestein

Ferragudo Dreams: https://www.linkedin.com/showcase/ferragudo-dreams/?viewAsMember=true

Podcast Ferragudo Dreaming: https://www.instagram.com/podcastferragudodreaming/

Ferragudo Dreams: https://www.instagram.com/ferragudodreams/

Sandra Westein.support: https://www.instagram.com/sandra.westein_support/