How to Succeed in Business & in Life

Ever wonder what it takes to run a successful business and balance all of life’s demands?

On today’s episode, Ben and Craig sit down with Keith Azbury, owner of Toole Martial Arts Academy.

Keith is a black belt in Brazilian Jiu-Jitsu and has managed to build one of the most successful MMA gyms in Utah over the past 12 years.

He shares stories of growing up poor in Arizona, where fighting was simply a way of life, and what eventually led him down the path of Jiu-Jitsu and opening up his own gym.

Keith’s hilarious, genuine, and one of the hardest working people out there.

Tune in to learn what it takes to succeed in life and have it all.

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In this episode:

02:36 Life Experiences: From Arizona to Utah

12:58 Navigating Childhood: Fighting and Friendships

21:25 The Journey into Jiu-Jitsu: A New Path

26:49 The Evolution of Training: From No-Gi to Gi

32:47 The Challenges of Starting a Gym

39:56 Overcoming Adversity and Finding Support

46:27 Work Ethic and the Path to Success

50:34 Evolution of Jiu-Jitsu and Personal Growth

57:03 Coaching vs. Competing: A Personal Reflection

01:00:37 Navigating Long-Term Relationships

01:07:47 Parenting Through Transition

01:12:23 Chasing Dreams and Building Community