Even if you're a solo service-provider, you need a clear and consistent brand to establish credibility and communicate to prospects your personality and vision for the business. Similarly, if you've been in business for a while, you need to make sure your brand is still current by rebranding and refreshing your assets. Today, I'm interviewing my rebrand creative director Jasmine Haitalani of Highflier Powerhouse to break down the ins and outs of branding in today's everchanging market.

Chapters

00:28 - Meet Jasmine Haitalani

01:40 - From Kendra Scott to creative director and entrepreneur

05:25 - Standing out instead of blending in

13:32 - When (and how) to brand and rebrand

23:25 - The best rebrands do this…

Be sure to check out Jasmine's podcast, Brand Your Way to a Million, at https://highflierpowerhouse.com/podcast

You can follow her agency, Highflier Powerhouse, on Instagram at https://www.instagram.com/highflierpowerhouse/

To learn more, visit https://highflierpowerhouse.com/

Visit my website at https://www.HeatherJoyHubbard.com and follow me on Instagram at https://instagram.com/HeatherJoyHubbard

Leave a comment on the YouTube version of this episode at https://youtu.be/0UYhwL3uPcU

OMG, Taylor and Travis are engaged! Which means it’s time for an update. The last time we talked about their romance was two years ago. So much has changed, but I’m just as in love with their love as ever. Let’s chat about their upcoming nuptials and Taylor’s recent album The Life of a Showgirl!

Chapters

00:28 - Two year update

02:22 - They’re engaged!

06:25 - Manifesting a dream wedding

13:55 - The Life of a Showgirl

21:36 - Final plea and well wishes

To leave a comment on the YouTube version, go to: https://youtu.be/rM2ikwjR3vc

Want more Taylor and Travis? For my first take back in 2023, check out Episode 170 - https://youtu.be/_QKsH8JAXH4

Follow me on Instagram at http://www.instagram.com/HeatherJoyHubbard

In a culture where all businesses seem to be obsessed with scaling, it's time to discuss the pitfalls and downsides to doing so. Depending on your goals and desires, scaling might make you feel burned out, disconnected, and wondering why you started your business in the first place. In today's episode, I break down which businesses should and shouldn't focus on scaling and things to watch out for when you do.

Chapters

00:28 - Obsession with scaling

03:07 - Scaling ≠ success

08:05 - Personal pitfalls

19:04 - Scaling isn't a good fit if…

30:52 - Scaling is perfect for those…

36:06 - Customer issues

40:31 - Making the right decision for you

Ready to go all in on your business next year? If you'd like my strategic support plus access to a "board of advisors" to help you bring your business vision to life, apply now for one of the last remaining spots in the 2026 All In Mastermind at http://www.HeatherJoyoHubbard.com/Mastermind

Follow me on Instagram at http://www.instagram.com/HeatherJoyHubbard

Whether you love or hate clothes, they set the tone for not only your personal brand but how you feel. If you want to stand out, if you want to be bold, it’s time to learn how to lean into your own sense of style instead of imitating others or dressing how you’re “supposed” to.

Chapters

00:28 - Meet Ellie Steinbrink

01:13 - Marketing, branding, and personal style

04:48 - How beliefs keep us from our authentic style

10:23 - Style as a source of creativity, art, and fun!

19:58 - Tools not rules

25:40 - Ready for a style reset?

For a free copy of The Style Mindset Reset guide, go to https://elliesteinbrink.myflodesk.com/stylemindset

Be sure to check out Ellie’s podcast, The Visibility Shift, at https://thevisibilityshift.buzzsprout.com/2517448/episodes

You can follow Ellie on Instagram at https://www.instagram.com/style.decoded/ and LinkedIn at https://www.linkedin.com/in/elliesteinbrink/

Her website is https://www.elliesteinbrink.com/

Leave a comment on the YouTube version of this episode at https://youtu.be/lBOSTyCN45M

In a recent survey, newsletter subscribers shared what podcast topics they’d like me to cover in 2026. One theme stood out so much, I decided to go ahead and tackle it now. If you’re struggling to find the energy, motivation, or focus to stick with your goals, I’m sharing everything I do to help me. From vitamins to wine to planning hacks, I’m covering it all!

Chapters

00:28 - Let’s talk about it!

01:35 - How I improved my energy post-tumor

11:09 - Why you’re not feeling motivated

18:03 - Get focused and slay the day

28:57 - Final thoughts

To grab the free Blueprint, including the “Strategy Pyramid” discussed in this episode, go to http://www.HeatherJoyHubbard.com/Blueprint

Need help with focus, structure, and motivation in your business? Apply for the 2026 All In Mastermind at http://www.HeatherJoyoHubbard.com/Mastermind

Realizing that you need more rest, true clarity as to what you want, and more fun in your life? Join the next Joy in the Journey retreat at http://www.HeatherJoyHubbard.com/JoyInTheJourney

To leave a comment on the YouTube version of this episode, go to: https://youtu.be/xgky3hj_7ho

For more motivation, follow me on Instagram at http://www.instagram.com/HeatherJoyHubbard

The road from constant people-pleasing to finally feeling at home with herself led today’s guest, Beatriz Victoria Albina, to go from a traditional medical practice to becoming a holistic and somatic practitioner. Blending science with the sacred, Bea is helping us understand how regulating our bodies and emotions is far more powerful than just thought work alone.

Chapters

00:28 - Meet Bea Albina

01:38 - From traditional medicine to somatic practitioner

06:13 - Honoring both the science and the sacred

11:03 - Emotional outsourcing and external validation

18:47 - Getting out of our heads and into our bodies

28:55 - Pre-order the book and grab your free gifts

To pre-order Bea’s new book Emotional Outsourcing and claim your free gifts, go to https://beatrizalbina.com/book/

To apply for a spot to the next Joy in the Journey transformational retreat at Miraval Arizona, visit https://www.HeatherJoyHubbard.com/JoyInTheJourney

Leave a comment on the YouTube version of this episode at https://youtu.be/UU50Jotv27o

As someone who plans in thirds instead of quarters, I recently sat down and reviewed my T2 (May-August aka Summer) goals and progress, as well as planned for my T3 (Sept-Dec aka Year-End). On today’s episode, I’m taking you behind the scenes to share progress and lessons from my Summer goals, and how I’m positioning myself to finish the year strong. Hopefully, it will inspire you to get focused on your own year-end planning and give you a glimpse of how a strategist plans.

Chapters

00:28 - Overview of Summer Third

03:23 - Health & vitality review

11:21 - Update on the book

16:21 - Audience growth pivot

20:44 - Retreat and mastermind sales

21:47 - Year-end priorities and goals

28:00 - Putting the “thirds” to work for you

Interested in learning more about the 2026 All In Mastermind? Go to http://www.HeatherJoyHubbard.com/Mastermind and apply today!

Prior episodes referenced:

Episode 243 (T1 Review) - https://youtu.be/kAkE4v09mSs

Episode 245 (T2 Planning) - https://youtu.be/7iTTL7PvrxQ

Episode 235 (Book Deal Goal) - https://youtu.be/xHnTAAYeEzc

Whether you’re a professional healthcare provider or a caregiver to an infant, someone with special needs, or an aging parent, you’re likely feeling overwhelmed, overworked, and overlooked. Today, Dr. Dympna Weil, a board-certified OB-GYN and the founder of Prescribing Possibility™ joins me to discuss her own journey with wellbeing and how caregivers can start caring better for themselves.

Chapters

00:28 - Meet Dr. Dympna Weil

01:38 - How a neurologic disorder ended her medical career

08:58 - The healthcare and caregiver crisis no one is talking about

16:32 - Making time for and taking care of yourself

25:25 - Using the C.A.L.M method

Grab a free copy of the C.A.L.M. Method at https://www.dympnaweil.com/subscriber-1

Listen to her Prescribing Possibility podcast on Spotify at https://open.spotify.com/show/6H4ueuyZ6yBZ44XogBv6PM?si=8eldrqqXSrmyKU1DM1GSrg

To learn more about Dr. Weil’s work, you can follow her at the following links:

https://www.dympnaweil.com

https://substack.com/@dympnaweil

https://www.instagram.com/dympnaweil/

https://www.facebook.com/dympna.weil

https://www.linkedin.com/in/dympnaweil/

To apply for a spot to the next Joy in the Journey transformational retreat at Miraval Arizona, visit https://www.HeatherJoyHubbard.com/JoyInTheJourney

Leave a comment on the YouTube version of this episode at https://youtu.be/b9XA8DAVJoY