🔥The #1 proven way to get you 2x more leads and sales in 90 days with Google Ads and SEO:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

Learn a simple, repeatable system to add internal links that improve rankings and topical authority. We’ll find opportunities at scale with quick audits for orphan pages and thin hubs, then prioritize the highest-impact targets. You’ll see a step-by-step system for both new posts and historical content updates. By the end, you’ll have a clean workflow you can hand to your team.

🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of chasing rankings and just want a clear, proven strategy that brings in the right traffic, let’s have a chat! After helping 100+ businesses grow with SEO. I know what works. Book a free strategy call here: https://josiahroche.co/seo-consultant/

Frequently Asked Questions:

What is an internal link and why does it matter?

An internal link connects one page on your site to another. It helps Google discover pages, distributes link equity, clarifies topic relationships, and improves user navigation.

How many internal links should a blog post have?

There’s no fixed number. Add as many relevant links as help the reader, with more weight on links near key sections and to priority pages.

What anchor text should I use?

Use short, descriptive anchors that reflect the destination page’s topic. Vary phrasing to avoid repetitive exact-match optimization.

Where are the highest-impact placements?Contextual links in the body and introduction, hub/category pages, breadcrumbs, and “related/next” modules. Keep footer/site-wide links lean to avoid dilution.

How do I measure results?

Track target pages in Search Console for impressions, clicks, and average position; watch crawl stats for improved discovery; and review on-page engagement. Re-crawl key pages after updates to speed recognition.

How often should I audit internal links?Every 3 months, and after big publishing pushes or site changes. Check for orphans, broken/redirecting links, uneven link depth, and weak internal links to priority pages.

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

Local businesses can use Dynamic Search Ads to find customers without needing a lot of keyword planning. You’ll learn how Dynamic Search Ads automatically match your website content to relevant user searches, helping you show ads even for dynamically changing inventory or services. The guide walks you through account setup, geographic targeting, and ad asset optimization for local reach.

🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/

Frequently Asked Questions:

What exactly are Dynamic Search Ads?

Dynamic Search Ads are a type of search ad that automatically generate ad headlines and target relevant search queries based on your website’s content, rather than relying on manually selected keywords. The advertiser supplies a landing page domain and ad description lines; Google matches users’ search terms to content on that site and dynamically creates the ad.

Why might Dynamic Search Ads be especially useful for local businesses?

Local businesses often have service pages that cover many niches. Dynamic Search Ads help capture long-tail, location-specific searches without needing to build enormous keyword lists. They also adapt automatically if you add or update services on your site.

Do I need a large website for Dynamic Search Ads to work well?

Not necessarily. What matters is that your website clearly outlines the services or products your local business offers. Even a small site with well-structured service or products pages can benefit, as long as content is clear and organized.

How do I make sure Dynamic Search Ads only serve to my local area?

Use geographic targeting in your ad campaign settings to limit where ads appear. That makes sure only users searching from or for that region see your ads, regardless of what the dynamic search query is.

How should I write ad description lines for Dynamic Search Ads?

Keep your descriptions about your business services. Since headlines are auto-generated, your job is to craft descriptions that apply across many potential search queries and resonate locally.

What common mistakes should I avoid when using Dynamic Search Ads for a local business?

The most common errors are not restricting the geographical area, using incomplete website copy so Google mismatches pages, and not using negative keywords.

Can I combine Dynamic Search Ads with standard keyword-based search campaigns?

Yes, many local businesses run both. Use Dynamic Search Ads to cover broad or unexpected search queries, and keyword-based ads for high-value, precisely targeted terms. Make sure to monitor performance separately to avoid overlap or wasted spend.

🔥The #1 proven way to get you 3x more leads and sales in 90 days with Google Ads and SEO:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

In this video, I’ll show you how to add alt text to an image for your website. Alt text (alternative text) helps search engines understand your images and makes your content more accessible for visually impaired users. You’ll learn how to write alt text that can help with SEO. By the end, you’ll know how to optimize images on your website for accessibility and search visibility.

Check out the GPT mentioned in the video: https://chatgpt.com/g/g-nsEgJ2jgW-jrr-image-alt-text

🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of chasing rankings and just want a clear, proven strategy that brings in the right traffic, let’s have a chat! After helping 100+ businesses grow with SEO. I know what works. Book a free strategy call here: https://josiahroche.co/seo-consultant/

Frequently Asked Questions:

What is alt text?

Alt text is a written description of an image that appears in the HTML code, helping search engines and screen readers understand what the image shows.

Why is alt text important?

Alt text can improve accessibility for visually impaired users and help your website’s SEO by helping search engines interpret your images.

What should I include in my alt text?

Describe the main subject or purpose of the image in a few words or a short sentence.

How long should alt text be?

Keep it under 125 characters, as that’s the limit most screen readers will read aloud.

What happens if I don’t add alt text?

Screen readers will skip the image, and search engines may not understand its context, which can slightly hurt your accessibility and SEO.
Is alt text the same as an image caption?

No, captions appear on the page for all users, while alt text is hidden in the code for assistive technologies and search engines.

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

In this video, you’ll learn exactly how to run an A/B test in Google Ads to compare two different landing pages and see which one converts better. You’ll learn how to set up experiments, track performance, and understand the data from your campaign dashboard. By the end, you’ll know how to confidently optimize your ads and landing pages to try and get better results.

🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/

Frequently Asked Questions:

What is an A/B test in Google Ads?

An A/B test compares two versions of an ad or landing page to see which performs better based on a specific metric, like conversions or click-through rate.

Why should I test landing pages separately from ads?

Because your landing page directly affects conversion rate. Testing landing pages separately helps isolate which page drives better results independent of ad copy.

How long should an A/B test run?

Generally 2 to 4 weeks, or until you have enough traffic to reach statistical significance, usually at least 100 conversions per variation.

Can I test more than two landing pages at once?

You can, but it’s best to start with just two variations to get clear results before moving to different landing page testing.

How do I know when I have a winner?

Use the conversion data in Google Ads or Google Analytics. When one version consistently outperforms the other version with at least 95% confidence, that is your winner.

Does running experiments cost extra?

No, you only spend your normal ad budget. The traffic is divided between versions, so the total cost remains the same.
Should both landing pages be identical except for one change?

Yes, only test one variable at a time to clearly see what caused performance differences.

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

Location extensions in Google Ads help your business show up more prominently when potential customers search nearby. By linking your Google Business Profile, your ads can display your address, distance, and a clickable map pin right under your ad. This feature is essential for local businesses wanting to drive more foot traffic and in-person visits. Learn you'll learn exactly how to add location extensions in Google Ads. By the end, you’ll know how to connect your account correctly and make your ads stand out in local searches.

🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/

Frequently Asked Questions:

What are location extensions in Google Ads?

They allow your ads to show your business address, map location, and distance to potential customers.

Do I need a Google Business Profile to use location extensions?

Yes, you must have an active Google Business Profile connected to your Google Ads account.

Can I use multiple locations for one account?

Yes, if you manage several business locations, you can link a Business Manager account containing all of them.

Will location extensions increase my ad costs?

No, there’s no extra cost for adding location extensions to ads. Your normal ad charges still apply.

Where do location extensions appear?

They can show under your text ads on Google Search, Google Maps, and the Display Network.
Do location extensions work for service-area businesses?

Only if your Google Business Profile includes a verified service area, but physical addresses work best.

🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to use Click Share in Google Ads to understand your ad performance compared to competitors. I’ll talk about what Click Share actually means, how it differs from Impression Share, and why it’s one of the best metrics for optimizing campaigns. You’ll see how to find Click Share in your dashboard, understand the percentage, and use it to guide budget and bid decisions. I’ll also show real examples of how improving Click Share can lead to more conversions without increasing ad spend.🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/Frequently Asked Questions:What is Click Share in Google Ads?Click Share shows the percentage of total possible clicks your ads received compared to the total number of clicks you could have gotten if everything were optimal, such as bids, budget, and quality included.How is Click Share different from Impression Share?Impression Share measures how often your ads appeared, while Click Share measures how often people clicked compared to potential clicks, offering a better look at competitiveness and engagement.What is considered a good Click Share percentage?It depends on your industry and budget, but generally, a Click Share above 60% usually means strong performance and ad competitiveness.Why is my Click Share low?Low Click Share can be caused by low budgets, low ad rank, or irrelevant ad copy compared to competitors.Can I improve Click Share without increasing my budget?Yes, you can optimize ad relevance, adjust targeting, improve Quality Score, and use more engaging ad creatives to increase clicks without spending more.Does Click Share affect my ad rank or Quality Score?Not directly, but improving Click Share often correlates with better ad engagement and relevance, which can improve both over time.Is Click Share available for all campaign types?No, it’s mainly available for Search and Shopping campaigns, not for Display, Discovery, or Performance Max campaigns.How often should I check Click Share?It’s best to track it weekly or biweekly to identify trends, especially after major changes like budget shifts or ad testing.

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

In this video, you’ll learn how to build a catch-all Performance Max campaign in Google Ads that efficiently targets multiple product categories or services without overcomplicating your structure. I’ll walk you through how to properly segment your assets, set up conversion tracking, and use audience signals to help Google’s AI find the right customers. Whether you’re managing an online store or a local service business, this setup can scale your results faster.

Catch-All Campaign article: https://support.google.com/google-ads/answer/10666008?hl=en&ref_topic=10011877

🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the right customers, let’s chat. After helping 100+ businesses get steady, high-quality leads and sales, I know what works. Grab a free strategy call here: https://josiahroche.co/google-ads-specialist/

Frequently Asked Questions:

What is a catch-all Performance Max campaign?

A catch-all campaign is designed to target all of your products or services under one campaign, leveraging Google’s automation to identify which assets and audiences perform best.

When should I use a catch-all setup instead of multiple campaigns?

Use it when you want to simplify account management, test broad targeting, or don’t have enough data to justify splitting campaigns by product line or service type.

How do I structure asset groups in a catch-all Performance Max campaign?

Group assets by themes and make sure each group has tailored headlines, images, and videos for maximum relevance.

What kind of budget works best for a catch-all campaign?

Start with a consolidated budget large enough to give Google’s AI room to optimize, usually at least $50–$100 per day, depending on your goals.

Can I run a catch-all campaign alongside other Performance Max campaigns?

Yes, but make sure targeting and assets don’t overlap a lot to avoid internal competition for impressions.

How important are audience signals for Performance Max?

Very important. While Google’s automation can find audiences on its own, strong audience signals help it learn faster and optimize sooner.
Should I include all my products in one catch-all campaign?

Only if your products or services share similar margins and conversion goals. Otherwise, consider separating high-ticket or low profit margin items.

🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:

https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2

Wondering how much of your website traffic is from AI tools like ChatGPT or Perplexity? In this video, you’ll learn how to track AI-generated visits using simple analytics tools and automation. We’ll cover how to identify common AI user agents, set up filters in Google Analytics, and log traffic using n8n workflows. This is especially useful if you’re getting unexpected spikes in traffic or want to understand how bots are interacting with your content. By the end, you’ll be able to separate real visitors from AI traffic, and use that data to make smarter decisions.

🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of chasing rankings and just want a clear, proven strategy that brings in the right traffic, let’s have a chat! After helping 100+ businesses grow with SEO. I know what works. Book a free strategy call here: https://josiahroche.co/seo-consultant/

Frequently Asked Questions:

Can AI tools like ChatGPT actually visit my website?

Yes, many AI tools browse the web using their own crawlers or through user prompts that fetch live data.

Why would I want to track AI traffic?

To understand content scraping, measure organic interest from AI tools, or prevent skewed analytics.

Can AI bots trigger conversions or events on my site?

Usually no, most AI bots only crawl content and don’t interact with forms or buttons, but tracking clicks and scrolls can help confirm that.
Is AI traffic bad for my analytics?

It can be if left unfiltered, and it could increase page views or lower engagement metrics, making it harder to measure real user behavior.