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In this week's episode we speak to Jerry Daykin about pridewashing, following June's Pride month and looking at how brands have posted during this month of protest and celebration. Jenna asks Jerry what social media managers and brands can do more of during Pride (and the rest of the year)... and less of too! Plus we discuss how representation in ads and social has changed in recent years.
Jerry is Head of Global Media for Beam Suntory and volunteers for Outvertising who exist to make UK marketing and advertising completely LGBTQ+ inclusive.
Follow Jerry on Twitter here: https://twitter.com/jdaykin and LinkedIn here: https://www.linkedin.com/in/jdaykin/
And find out more about Outvertising here: https://www.outvertising.org/
And Jerry recommended following Amy Charlotte Kean on Twitter, you can find her here: https://twitter.com/keano81