Challenges and Opportunities in B2B Industrial Companies

In this episode, I dive into how to turn challenges in industrial marketing into opportunities, especially for B2B companies.

I start by highlighting the pervasive mindset issue within many industrial companies, where traditional approaches hinder marketing progress. I explain how to challenge this mindset by embracing differentiation in your marketing strategies.

Next, I discuss resource constraints, whether human or financial, and the importance of working with niche-focused agencies that truly understand your industry.

Lastly, I tackle the competitive landscape, emphasizing the need for content creation to stand out in crowded markets.

Whether it’s video, written content, or other forms of media, producing relevant, valuable content is key to capturing attention and driving results in the industrial sector.

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Subscribe For More Video Content :
https://www.youtube.com/kylemilan
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Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
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Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Technical Sales University: https://training.technicalsalesu.com/enroll

Dealing With Setbacks In Industrial Sales

In this epsiode, we dive into how to overcome setbacks in your industrial sales pipeline and turn potential losses into future wins.

Setbacks are inevitable, whether it's losing a deal to a competitor or facing industry-specific challenges like budget cuts or ghosting from prospects. We discuss strategies to keep your pipeline healthy, including playing the long game with lost deals, diversifying your pipeline across industries and company sizes, and ensuring consistent follow-up, even when clients go quiet.

Remember, setbacks can become opportunities if you stay proactive and keep your funnel strong.

__________
Subscribe For More Video Content :
https://www.youtube.com/kylemilan
__________
Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/
__________
Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Technical Sales University: https://training.technicalsalesu.com/enroll

TOP Digital Marketing Strategies for Industrial Manufacturers

In this episode, I'm breaking down why most industrial marketing strategies fail and how to fix them with three actionable steps.

First, I'll talk about the importance of fixing your SEO. Without optimized pages, you're missing out on crucial visibility. I recommend using tools like SEMrush to assess and improve your rankings.

Next, I'll explain why tracking performance is non-negotiable. You need to measure what's working and what isn't—tools like HubSpot can help you stay organized and on top of your game.

Finally, I'll emphasize the necessity of content creation. Whether it's video, long-form posts, or something unique, putting out consistent, engaging content is key to standing out in the industrial sector.

__________
Subscribe For More Video Content :
https://www.youtube.com/kylemilan
__________
Say Hi on Social:
LinkedIn : https://www.linkedin.com/in/kylemilan/
Instagram: https://www.instagram.com/kylejmilan
Facebook: https://www.facebook.com/KyleJMilan/
__________
Connect For Business:
MFG Tribe: https://mfgtribe.com
MFG Tribe on LinkedIn: https://www.linkedin.com/company/mfgtribe/
Technical Sales University: https://training.technicalsalesu.com/enroll