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Today, I'm excited to welcome Joey Vaillancourt as our guest, where we delve into the world of influencer and affiliate marketing. Joey shares his journey from fitness modeling to becoming a leader in the field, offering insights into systematizing relationships with influencers and tailoring outreach strategies. We discuss negotiation tactics, building influencer programs, and leveraging different platforms for collaboration. Join us as we explore the dynamic strategies and practical steps for success in influencer marketing.
00:37 The Power of Influencer Marketing: Tactics and Strategies
02:32 Joey Vaillancourt's Journey: From Fitness Modeling to Marketing Guru
04:34 Mastering Influencer Outreach: Systems and Strategies for Success
11:54 The Art of Negotiation: Tailoring Your Approach to Influencer Size
14:57 Building an Influencer Program: Insights and Operational Strategies
18:24 Decoding Influencer Marketing: Strategies and Budgeting
18:58 The Importance of Testing and Scaling in Influencer Marketing
19:54 Leveraging Influencer Content for Marketing Success
22:51 Negotiation Tactics and Profit Sharing with Influencers
24:32 Exploring Podcast Advertising and Its Nuances
27:39 From Podcasts to YouTube: Diversifying Your Influencer Strategy
29:05 Launching Your Influencer Marketing Journey: First Steps and Resources
Connect with Joey!
https://www.instagram.com/joeyvaillancourt/
https://www.facebook.com/joey.vaillancourt.9/
https://www.linkedin.com/in/joey-vaillancourt/
https://www.youtube.com/@partnerupprofits
https://www.partnerupprofits.com
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