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In this episode of Behind The Doors, hosts welcome Branden Lowder, CEO of Certified Investor Agent Specialist (CIAS), to discuss the importance of real estate agents becoming savvy investors themselves. Branden breaks down how the CIAS designation empowers agents to navigate the investor market, understand key financial metrics like cash-on-cash return and cap rates, and ultimately build long-term wealth through real estate. The conversation highlights the benefits of serving investor clients, the evolving real estate landscape, and why traditional agents should tap into the 30% of the market driven by investors. The discussion covers common industry misconceptions, the impact of commission suppression, and the strategic advantages of having investment expertise in a shifting market.

Branden Lowder is a seasoned real estate professional, instructor, and industry leader with over 30 years of experience. As the co-founder of Echo Real Estate Partners and CEO of The Real Edge Training, he has closed more than 3,900 transactions and led high-performing teams, including a mega team with his wife and partner, Tammy, specializing in real estate investors in the Los Angeles market. A dedicated educator, Branden has trained over 7,000 real estate professionals across certification programs such as Certified Investor Agent Specialist (CIAS), Certified Negotiation Expert (CNE), and Certified Distressed Property Expert (CDPE). As a co-author and instructor of industry-recognized courses, he is committed to equipping agents with the skills and knowledge to thrive in an evolving market.

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