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サマリー
あらすじ・解説
In our special finale episode wrapping up our third season, we bring together the key insights from our previous podcast episodes that have explored the dynamic landscape of Gen Z marketing. We delve into the realms of influencers, user-generated content, authenticity, storytelling, and building brand loyalty, highlighting how these aspects intertwine to create a powerful marketing strategy. We then connect the dots between these elements and the crucial stages of awareness, engagement, conversion, delight, and advocation to understand the comprehensive Gen Z marketing journey.