Mini Mentoring is a series where we chat with real-life business owners in the middle of transition, whether its a relocation, restructure or relaunch. We chat with them about what’s working, what’s not and how to keep their business moving.

Laura Longmire is a personal stylist and military spouse. She’s just relocated from Alabama to Delaware and is sharing what she wish would have done sooner.

Listen in to hear our advice for her next steps and how you can make the most of your relaunch!

Links:

• Find Laura at WhereLifeMeetsStyle.co

• Leave a review in Apple or on Spotify

• Move Your Business Checklist

• Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

There’s do parts to this conversation - What we’re buying for our businesses and what we’re offering our clients to make that money! Melissa is a Black Friday aficionado so listen in to get her tips!

Get Alison’s list of Black Friday Buys here.

Melissa is offering 25% off for her Early Bird Black Friday Sale running 11/18-11/22. If you listen late though you can still grab 20% off Black Friday - Cyber Monday. Codes will be on a banner bar on the website so just grab them there! Plus you'll score a FREE GIFT with purchase of 1 month FREE in The Blogging Club when you make a purchase in the sale.

SEO Group Coaching IS included in this 25% off sale so go check it out now!!

Shop Melissa's SEO Sale here!

Links:

• Leave a review in Apple or on Spotify

• Download Move Your Business Checklist

• Download Blog Post Topics Ideas

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

It's here! The final quarter of the year.

Our most popular series, each quarter Melissa & Alison share get real about their own businesses:

• What's working
• What's not working
• Did the previous quarter go as planned?
• How are we pivoting?
• What's coming up for the next quarter?

Listen in to get our nitty gritty:

• Melissa’s subcontractor glory

• Personal boundaries

• Hawaii’s tourism drop off

• Reverse engineering the quarter’s dates

• Holiday surcharges

• Alison’s Workcation

Tool Time: Pic-Time Gallery

This episode we share why we love Pic-Time so much. Get a month free with this code.

• Its Pretty

• Easy sales automations

• Built in slideshow (REELS!) creator

• Custom packages for volume work or collections

• Mini session upgrade options with Simple Sales

• Did we mention it’s pretty??

Links:

• Leave a review in Apple or on Spotify

• Download Move Your Business Checklist

• Download Blog Post Topics Ideas

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Pricing is never easy.

There’s physical costs to consider but also metaphysical considerations like time and profitability. But there’s also our own pre-conceived notions about money, our own values and limiting beliefs that we unknowingly bring to the equation.

On this episode we talk with Annemie Tonken all about pricing, how to get out of your own head and set up a system that works FOR you.

Melissa & Alison both use Annemie’s stratgies in our businesses - but very differently!

Annemie is a family photographer in North Carolina and founder of the Simple Sales Blueprint - a system that combines the strategy of in person sales with automation to give you more time.

Links:

• Learn more about Simple Sales Blueprint.

• Annemie’s Podcast, This Can’t Be That Hard

• Leave a review in Apple or on Spotify

• Move Your Business Checklist

• Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

One of Alison’s FAVORITE Topics - How to Adapt.

This is a super interesting convo about how we’ve adapted our businesses over time as we’ve relocated, pivoted & raised our prices.

Every business changes over time. It may be because you pivot niches, rice your prices, change the business model, switch Industries altogether or move across the country. We have to adapt.

Alison & Melissa walk through the areas to adapt:

• Prices & Offerings

• Demographics

• Target Clientele

• Marketing

• Business Model

• Getting New Clients

If you have questions, don’t hesitate to reach out to us on IG!

NEW! Tool Time is a new segment where to we share our favorite tools of the trade. This week: email marketing with Flodesk.

Links:

• Grab your free Move Your Business Checklist

• Download your free Blog Post Topics Ideas

• Leave a review in Apple Or Spotify

• Find Alison on the Gram at @‌keep.it.moving.podcast

• Find Melissa on the Gram at @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Mini Mentoring is a series where Alison & Melissa get the low down on a real life business owner pivoting, relaunching or relocating her business. We’re walking them through the steps to keep it moving!

Susannah is a family and lifestyle newborn photographer moving from Minnesota to Knoxville, Tennessee this fall. We give her the nitty gritty on launching mid season with:

• Target keywords

• Blogging

• Memberships

• Model Calls

You can find Susannah at susannahrayephotography.com and on the Gram at @‌susannahrayephotography

Links:

• Grab your free Move Your Business Checklist

• Download your free Blog Post Topics Ideas

• Leave a review in Apple Or Spotify

• Find Alison on the Gram at @‌keep.it.moving.podcast

• Find Melissa on the Gram at @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

What is the Pareto Principle and how can we make it work for us?

On this episode, Alison & Melissa share how they use the 80/20 rule to:

• Problem Solve

• Prioritize

• Increase Profitability

• Streamline Productivity

Links:

• Tave is the CRM we both use

• Google Analytics

• Google Search Console

• Leave a review in Apple

• Download Move Your Business Checklist

• Download Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com

Used #keepitmovingpod on socials!

Do you have a marketing PLAN? With so many forms and outlets, it’s easy to get overwhelmed and do nothing.

On this episode we’re talking with Annemie & Dayna about what it means to have a marketing plan and why consistency matters.

• How often you should email your waitlist

• How to tag your waitlist when you move or pivot

• The domino effect in marketing

• Using Trello to recycle evergreen content

• Using Google for reoccuring tasks

Annemie and Dayna are the co-conspirators behind The Consistency Club, a monthly marketing plan just for photographers. They provide templates for emails, IG reels, and social media posts for any platform.

Links:

• Learn more about the Consistency Club

• Annemie’s Podcast, This Can’t Be That Hard

• Episode 10: The Benefits of a Scouting Trip

• Leave a review in Apple

• Move Your Business Checklist

• Blog Post Topics

• @‌keep.it.moving.podcast

• @‌pictureperfectrankings

• Keepitmovingpod.com