Leveraging Neuroscience in Business and Personal Development with Farah Qureshi

In this episode of the Neuroflex podcast, host Toby Passman interviews Farah Qureshi, a neuroscientist focused on helping professionals achieve resilience and breakthroughs using neuroscience strategies. Qureshi discusses her journey into neuroscience, spurred by a childhood curiosity about mental illness and human behavior. With a 12-year career in neuromarketing, she shares insights on optimizing business performance through understanding human emotions and behaviors. Qureshi also talks about her transition from consulting to creating a mental health podcast and starting her own business. She introduces her Neuroscience Academy, aimed at teaching businesses neuromarketing techniques without needing a consultant. The discussion also touches on the ethics of neuromarketing, the importance of addressing fundamental habits for brain health, and the potential of neuroscience to combat diseases like Alzheimer's. Qureshi emphasizes that neuroscience is accessible to everyone, not just scientists, and shares various platforms where her work can be found.

00:00 Welcome to the Neuroflex Podcast with Farah Qureshi

01:08 The Journey into Neuroscience and Neuromarketing

03:23 Transitioning from Neuromarketing to Mental Health Advocacy

07:01 The Power of Social Media and Authentic Content Creation

09:48 Neuroscience for Everyone: Making Complex Concepts Accessible

10:08 Fundamentals of Neuroscience for Personal Improvement

14:26 Exploring Hypnotherapy and Conscious Living

17:23 Launching the Neuroscience Academy: A New Venture

22:15 Ethical Considerations in Neuromarketing

25:17 The Future of Neuroscience and Personal Connections

32:51 Final Thoughts and Where to Find Farah Qureshi

Connect with Farah Qureshi⬇️⬇️⬇️

Instagram: https://www.instagram.com/farahneuroscience/?hl=en

LinkedIn: https://www.linkedin.com/in/farahqureshi/?originalSubdomain=dk

Website: https://neuroconsulting.org/