In this captivating episode, we delve into the art of storytelling with Jay Acunzo, an expert who helps individuals and brands become stronger storytellers. Jay emphasizes the importance of resonance over reach and challenges us to consider how we can truly connect with our audience by making them care.

Learn About... - Resonance vs. Reach: Understand why focusing on resonance is more impactful than just increasing reach, and how it can lead to greater engagement and loyalty. - Crafting Effective Stories: Discover the importance of having a defensible premise and how it can turn a good story into an effective one that drives action. - Valuable and Original Content: Explore how to make your content more insightful and personal to stand out in a crowded marketplace. - Developing Your Unique Voice: Learn how practice and feedback can help you refine your storytelling skills and make your message resonate. - Asking Better Questions: Gain insights into how asking the right questions can lead to deeper understanding and more meaningful communication.

• Our Guest... Jay Acunzo is a seasoned storyteller and consultant who has worked with industry giants like Google, HubSpot, Mailchimp, and Salesforce. He hosts the podcast "How Stories Happen," where he explores the nuances of storytelling with renowned voices like Seth Godin and Ann Handley. Jay is passionate about helping others find their unique voice and believes that the key to effective storytelling lies in resonance and authenticity.

~._.*._.~ Making a Marketer is brought to you by Powers of Marketing - providing exceptional podcast experiences & online and in-person events. Check out episode 161, and if our show moves you, please share it and let us know your thoughts! Take our LISTENER Community Survey!!! HERE ** Our editor Avri makes amazing music! Check out his music on Spotify! **

Our guest on this enlightening episode joins us to discuss the crucial steps to take before leaving a steady job to pursue entrepreneurship.

As the CEO of Kenya Kelly LLC, a successful video marketing and consulting agency, Keenya shares her insights and experiences that led her to write the book "Before You Quit Your Job." With over 500,000 followers and $2 million generated in her business, Kenya's advice is both practical and inspiring.

Learn About... - The Realities of Entrepreneurship: Understand the importance of financial preparedness and the hidden challenges of running your own business. - Strategic Planning: Discover the significance of setting a timeline and preparing mentally and financially before making the leap. - Building a Support System: Learn how to surround yourself with the right people and seek out coaching to fill in knowledge gaps. - The Role of Coaching: Explore the value of investing in coaching and how to choose the right coach for your needs. - Balancing Passion and Practicality: Find out why it's essential to balance what you love with what can sustain you financially.

• Our Guest... Keenya Kelly is a dynamic entrepreneur and author, dedicated to helping business owners leverage video marketing to grow their brands. Her agency, Kenya Kelly LLC, specializes in developing effective video and funnel marketing strategies, empowering thousands of entrepreneurs to achieve their business goals.

~._.*._.~ Making a Marketer is brought to you by Powers of Marketing - providing exceptional podcast experiences & online and in-person events. Check out episode 160, and if our show moves you, please share it and let us know your thoughts! Take our LISTENER Community Survey!!! HERE ** Our editor Avri makes amazing music! Check out his music on Spotify! **

In this inspiring episode we welcome back the ever-engaging Kendra Losee, a confidence and visibility strategist. Kendra shares her journey from marketing burnout to becoming a beacon for entrepreneurs struggling with imposter syndrome and visibility challenges. Dive into the depths of overcoming self-doubt, embracing imperfect action, and the transformative power of neuro-linguistic programming (NLP).

Learn About... - Imposter Syndrome: Understand the insidious nature of imposter syndrome and how it paralyzes even the most seasoned professionals. - Confidence on Camera: Discover practical steps to build camera confidence and show up consistently, even when self-doubt looms. - Mindset Shifts: Explore powerful mindset adjustments that can propel entrepreneurs get past their fears and taking action. - The Power of Small Steps: Learn how breaking tasks into smaller, manageable steps can lead to significant progress and build momentum. - Embracing Imperfection: Find out why perfection is not only unattainable but also unnecessary for success.

• Our Guest... Kendra Losee is a seasoned marketer turned confidence and visibility strategist. With an MBA and over 25 years of marketing expertise, Kendra helps business owners grow their visibility and confidence through strategic action. As the host of the Invisible to Invincible podcast, she blends NLP with business strategy to guide entrepreneurs from feeling unseen to becoming in-demand.

~._.*._.~ Making a Marketer is brought to you by Powers of Marketing - providing exceptional podcast experiences & online and in-person events. Check out episode 159, and if our show moves you, share it and let us know your thoughts! Take our LISTENER Community Survey!!! HERE ** Our editor Avri makes amazing music! Check out his music on Spotify! **