On this episode of Multifamily Unpacked, we’re sharing a small glimpse of a panel recorded at Forum “A Smarter Way To Approach Artificial Intelligence.”

Panelists broke down best practices, misconceptions, and the unique needs that the multifamily industry has for its AI solutions.

On this panel we had:

• Cara Athmann — COO — Cardinal Group
• Emily Copeland — SVP Property Management — LCOR
• Moderators: Ben Rubin CPO/President, Tyler Christiansen CEO — Funnel

If you enjoyed this panel, you'll enjoy the Forum. Register here: https://forum.eventsair.com/forum-2025

To stay up-to-date follow Funnel on Linkedin and connect with Tyler there, too.

The second podcast in our series of highlights from the inaugural Forum we’re looking back at the “Dos and don’ts of multifamily centralization from companies who have already done it.”

You’ll learn best practices, understand and avoid the roadblocks, and learn how to start your centralization journey.

On this panel we heard from:

• Kristy Simonette, SVP Strategic Services + CIO of Camden Property Trust;
• Jessica Anderson, SVP, Operations of Essex Property Trust;
• Jamie Gorski, former Chief Experience Officer of Windsor Communities;
• Christine Williams, VP Operations + Admin of QuadReal Residential

If you enjoyed this episode, you'll love The Forum. Register today: https://forum.eventsair.com/forum-2025

To stay up-to-date follow Funnel on Linkedin and connect with Tyler there, too.

In this episode of Multifamily Unpacked Tyler interviews Marcie Williams on her journey from leasing agent, to CEO of RKW Residential. Marcie’s experience at Camden Property Trust and Greystar helped prepare her to grow RKW Residential from the initial launch to an NMCH Top 50 manager in under 10 years. Listen to learn more wherever you get your podcasts.

About Marcie Williams, CEO, RKW Residential:
Marcie Williams is the CEO of RKW Residential overseeing of all aspects of property management operations, new business development and strategy. She has more than 25 years of multifamily experience spanning owner/manager REITs, third-party management and start-up companies. Marcie has a track record of success at companies including Greystar, Camden Property Trust, Summit Properties and GID/Windsor.

Immediately prior to joining RKW Residential she served as Senior Director of Real Estate at Greystar, where she was responsible for management operations and new business development for more than 20,000 units across the Southeast.

Marcie holds several professional designations including Certified Apartment Portfolio Supervisor (CAPS) and Certified Property Manager (CPM®). She has been a prolific contributor to the Greater Charlotte Apartment Association (GCAA) for which she served on the Board of Directors and acted as Board President. She was a founding member of the GCAA’s Education Foundation and served on the GCAA’s Education Advisory Council. She is the recipient of several industry awards from GCAA, including Volunteer of the Year, Instructor of the Year and The Lex Marsh Award (Lifetime Achievement). In 2021, Marcie was inducted into the AANC Hall of Fame.

Marcie has been honored with a Women in Business Award (2019) and recognized as a Most Admired CEO in both 2020 and 2021 by the Charlotte Business Journal. She was also recognized as a Multifamily Influencer by Globe St.

Marcie is a member of IREM and ULI and serves on the Membership committee for NMHC. She has a Bachelor of Arts degree from the University of North Carolina at Chapel Hill.

To stay up-to-date follow Funnel on Linkedin and connect with Tyler there, too.