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Must read: The 22 immutable Laws of Branding | A conversation with Laura Ries (in English)
- 2020/06/12
- 再生時間: 18 分
- ポッドキャスト
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サマリー
あらすじ・解説
It's one of my favorite non-fiction books of all time: "The 22 immutable laws of branding by Laura and Al Ries". It first came out in the late 90's – but it's still on point today and the 22 laws still apply, they're truly immutable. In this episode (in English) I speak to Co-Author and branding expert Laura Ries about the book, about Branding, and what has changed since "The 22 immutable Laws" first came out ...