In this episode of the Bump to Business podcast, Carla discusses the importance of identifying your ideal client and how to approach this task in a way that feels less overwhelming. She shares her personal journey of niching down and emphasises the need for clarity in understanding who you want to serve. Carla introduces the concept of reverse engineering your ideal client based on your business goals and highlights the significance of setting boundaries to maintain a healthy work-life balance. The episode concludes with a call to action for listeners to join her Digital Marketing Academy for further guidance.

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In this episode of My Bump to Business, Carla Lett discusses effective content planning for October, emphasising the importance of reflecting on goals, engaging with audiences, and utilising awareness days to create relevant content. She provides practical tips for long-term project focus and highlights the benefits of joining her Digital Marketing Academy for additional resources and support.

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In this episode of My Bump to Business podcast, Carla discusses the journey of becoming a go-to expert in your niche. She addresses the challenges of visibility on social media, the importance of engaging with your audience, and practical strategies to enhance your online presence. Carla emphasises the value of industry knowledge, collaboration with peers, and leveraging resources like Google Alerts to stay informed. She also introduces free training designed to help listeners position themselves as experts while managing their time effectively.

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