Nata PR School (EN)

著者： Natalie Bibeau
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  • Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.
    Natalie Bibeau
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あらすじ・解説

Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.
Natalie Bibeau
マーケティング 経済学
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エピソード
  • 228- Public Relations: FREE Workshop – Your Press Release in 2 Hours

    228- Public Relations: FREE Workshop – Your Press Release in 2 Hours
    2025/01/08
    As 2025 will be the best year of my life, I've decided to share the power of public relations with as many students as possible and kick off the year strong with a free workshop on press releases. At NATA PR agency, we send out many press releases every week. It's truly the #1 PR tool because it allows you to: • Share your news • Tell your story • Promote your business and products A well-crafted press release is simple and becomes a powerful lever for visibility. What if we created your press release together on January 15 and 16? Signing up's not too late—check the episode notes for more details. Some may tell you that press releases are unnecessary or useless. But know this: 75% of journalists surveyed in CISION's annual State of the Media report would disagree. Of course, it must be useful for journalists and even influencers. A page of praise for a product won't encourage them to talk about you. A successful press release will have a clear, short, and catchy headline, such as "2025 Trends in (Food, Decor, Health, etc.). This press release could be interesting enough to be picked up by many media outlets. So, what will you learn in our FREE WORKSHOP? I'll teach you our tips for: • Writing an irresistible press release • Creating a press release that grabs attention Two interactive one-hour sessions • Real examples: I'll share templates we use for our clients. • Live Q&A: Take this opportunity to get personalized answers. Ready to transform your press releases? DAY 1: Wednesday, January 15, at 1 PM How to find the perfect title Our tips for writing effectively with ChatGPT The importance of the first paragraph DAY 2: Thursday, January 16, at 1 PM The four essential elements of a press release Why include a quote? Information about your business Your contact information (how to reach you) I want you to leave with a concrete tool to make your project shine. And it's 100% free! So you have nothing to lose and everything to gain. I can't wait to meet you. Questions? Feel free to reach out: nata@natapr.com Nata FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠⁠⁠https://bit.ly/3D50WQ2⁠⁠⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠⁠⁠https://prschool.natapr.com/pl/2147718415⁠⁠⁠ GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠⁠https://prschool.natapr.com/Nata-PR-Model⁠⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/⁠
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    9 分
  • 227- Public Relations – 2025 Will Be Our Year to Shine.

    227- Public Relations – 2025 Will Be Our Year to Shine.
    2025/01/01
    Every year, after December 25th, I treat myself to a gift. A small "from me to me" moment to celebrate the efforts and achievements of the past year. Last year, it was an Alhambra mother-of-pearl pendant from Van Cleef & Arpels. It is a small, discreet, powerful symbol representing my dream of working with prestigious luxury brands. And Van Cleef & Arpels was at the top of my list. As I record this podcast, I haven't yet chosen my gift for 2024. I sometimes let chance guide my choice. But this gift will commemorate the challenges, moments of joy, and learning from the year. At the start of this year, I have a special announcement: 2025 will be my year—the best year of my life! Nothing less. Why? Because in 2025, I'll be turning 60. My agency, NATA PR, will celebrate its 25th anniversary. Two milestones that remind me of how far I've come—and how much more there is to achieve. I want to celebrate, savor, and dare—with you! So why not celebrate yourself in 2025 and make it the best year of your life too? My goals for 2025: Continue growing NATA PR with engaged and inspiring clients. Nothing fulfills me more than working with clients who stay with us for years. Growing alongside them and tackling the challenges of expansion is incredibly motivating. To my fellow PR professionals, know that your agency will give its best when you trust it and treat it as a growth partner, not merely a service provider. Serve a larger audience of students, solopreneurs, leaders, and entrepreneurs through the NATA PR SCHOOL. I've been refining my training programs for years, and now it's time to share them with as many people as possible. Write two books: The first is about public relations. The second is about my mother's story. Writing a book is a challenge, for me but I commit to finishing one by December 2025 and the second in early 2026. If, like me, you remember the turn of the year 2000, you likely recall the infamous "Y2K bug." It was a non-event, but one that reminds us how fortunate we are to be here, 24 years later. So, for this 25th year, I wish for us all to dare even more. Dare with me. Join me for our free workshop on January 15th and 16th. It's a unique opportunity to learn how to stand out in 2025. You have nothing to lose and everything to gain. I promise you practical and effective insights straight from our expertise. I look forward to connecting with you behind my screen and starting 2025 together, filled with creative energy. I'm here to help! Nata FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠⁠https://bit.ly/3D50WQ2⁠⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠⁠https://prschool.natapr.com/pl/2147718415⁠⁠ GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠https://prschool.natapr.com/Nata-PR-Model⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/⁠
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    13 分
  • 226- Public Relations: Why a Press Release?

    226- Public Relations: Why a Press Release?
    2024/12/25
    In this podcast, I'm continuing with the theme of press releases because I want to kick off the year strong and invite you to a fantastic FREE workshop. Come create impactful press releases with me, live! When? 📅January 15 and 16, 2025 – 11 AM (ET) New York time! How do I participate? 👉Sign up now for this free workshop and start the year off strong! 🔗Click here to register: https://bit.ly/3ZM1fYH To further convince you to sign up for this free workshop, here are 10 uses of a press release, depending on your chosen strategy: Inform the Media: Its primary purpose is to deliver factual and relevant information to journalists. This is especially useful when clients are launching new products. Optimize Online Presence: A well-distributed press release improves visibility and boosts SEO (Search Engine Optimization). Yes, PR remains the most effective organic part of your marketing plan. Think about all the clickable links on major online media outlets—The New York Times, Le Monde, and every ELLE or VOGUE magazine out there! Create Immediate Impact: A press release's urgency and conciseness make it a powerful tool for grabbing attention. A press release plays a leading role in announcing an event—think store openings, factory launches, or unveiling an exhibition. Strengthen Brand Image: Every press release shapes the public's perception of a company and reaffirms its values. At NATA, we take this very seriously, which is why we carefully design visually appealing layouts with our clients' stunning visuals. A press release is a unique opportunity to make a strong impression. Encourage Media Coverage: Properly tailored writing can multiply media mentions and amplify your reach. We often see this strategy when international brands present their collections or products in North America. Although the news may have already circulated in other markets, adapting the press release to the American context helps multiply publications. Engage Stakeholders: Targeted and relevant content can appeal to investors, partners, or clients. Looking for financial partners? Sharing your story could attract unexpected investors. I remember a fashion designer friend of mine who his associates had dropped. Sharing his story with the media led to offers from partners he never would have imagined. Highlight an Event: Perfect for promoting an initiative and mobilizing the public or media. Think about community plastic drives, issuing challenges, etc. I love it when a company supporting a worthy cause invites others in its industry to do the same. Establish Social Proof: Showcasing collaborations or awards builds trust in your brand. Standing out helps in many ways, including attracting top talent. Manage a Crisis: In sensitive times, crisis management is an essential tool for controlling the message and preventing misinformation. I'm sure you can think of several examples illustrating this. For instance, a press release is critical during a massive product recall—especially when the product might pose a health risk. Document the Organization's History: Press releases become valuable archives that tell the story of a company's evolution. Think about marking significant anniversaries—the 10th, 50th, or 100th celebrations are excellent opportunities to grab journalists' attention. I'm looking forward to seeing you for these two days and helping you create a game-changing tool for your visibility. Don't miss our FREE workshop! When? 📅January 15 and 16, 2025, 11 am (ET) - New York Tim I'm excited to see you in these two sessions and help you create a tool that will transform your visibility. I'm here to help! Nata FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠https://bit.ly/3D50WQ2⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠https://prschool.natapr.com/pl/2147718415⁠ GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠https://prschool.natapr.com/Nata-PR-Model⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠...
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    12 分

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