• Pour Over Marketing May 25, 2024
    2024/05/29

    That's right, we're back!

    Today's episode is the audio from a live show we do on the New Media Lab Facebook page called, "Pour Over Marketing". You can watch Pour Over Marketing every Saturday morning at 8am CST (and sometimes on Thursday evenings as Pour Over Marketing: Happy Hour). There are new episodes of the regular New Media Lab Podcast coming soon, as well as audio from Pour Over Marketing, so make sure you are subscribed and watch your feed. In the meantime, enjoy this episode and be sure to let me know if you have any questions you want me to talk about.

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    42 分
  • Lauren and Arielle Predict What’s In and Out for Podcast Marketing in 2023
    2023/01/25

    Lauren Passell and Arielle Nissenblatt break down What’s In and Out for Podcast Marketing in 2023.

     

    This episode is sponsored by The Podcast Profs. Tired of podcasting into the void? BE HEARD.

    The Podcast Profs will coach you how to compete with the pros. Book a FREE session today! http://thepodcastprofs.org

    You can find more details about The Super Awesome Contest To Become The Next Big Voice Actor on the I Hear Voices Podcast Instagram here: https://www.instagram.com/p/CnLnJ5jL_...

    Links discussed on today’s show:

    www.malaproject.nyc – Restaurant

    The Crimewriters on… Podcast http://www.crimewriterson.com

    Squadcast https://squadcast.fm/

    Tink Media https://tinkmedia.co

    Come As You Are Podcast https://www.pushkin.fm/podcasts/come-as-you-are

    Descript https://www.descript.com/

    Trint https://trint.com/

    Recast Studio https://recast.studio

     

    Arielle and Lauren's newsletters:  SUBSCRIBE HERE!

    https://podcastmarketingmagic.substack.com

    https://podcastthenewsletter.substack.com

    https://www.earbudspodcastcollective.org/

     

    Follow Lauren and Arielle on Twitter!

    Lauren Passell @laurenpassell

    Arielle Nissenblatt @arithisandthat

     

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    37 分
  • Guy and CeeJay Share Their Tips For Podcast Success
    2022/09/10

    Rob’s special are guests Guy Walker and CeeJay Scott from the CNG Podcast.

    Follow the CNG Podcast on Facebook at

    Facebook.com/Ceejay11Scott

     

    Find our social media and directory links all in one place at linktr.ee/NewMediaLab

    Learn more, subscribe, or contact us at newmedialab.smgpods.com.  

    You can write to us at southgatesmallbusiness@gmail.com and let us know what you think.

    Please rate us and review the episode.  It really helps other people find us.  Thanks!  

     

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    #podcast #business #marketing #socialmedia

     

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    25 分
  • Aaron Peterson Interview
    2019/10/10
    Rob’s special guest Aaron Peterson. Connect with Hollywood Outsider, Remake This Movie Right, The Blacklist Exposed and Beyond Westworld on Facebook, Twitter, Instagram, Tumbler, and YouTube. Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com.   You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode.  It really helps other people find us.  Thanks!     SUPPORT  SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com  When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup   #podcast #business #marketing #socialmedia   Aaron Peterson S2E9 New Media Lab with Rob Southgate 00:00:09 - 00:12:36 Welcome let's again new media lab today's guest is award winning podcast or Aaron Peterson before we get the let me introduce myself I'm your host Robert Create something we started there weren't that many most film and Television podcasts are out there were very I don't know what the right word stoppage pretentious big plans for the future but we can't do it without some money flowing in here every month I share patriotic only content like errands answer to how he monetize deepall it has their pod catchers in there so they don't have to search for the show it's super convenient I'll put the Lincoln the show notes for you fingertips I've also include Lynch the various pod catchers that new media lab is on which makes subscribing to the show incredibly easy plus if you WANNA share it with other kissed just for the Patriots please go to Patriot dot com slash new media lab and choose your tier or click on it you can find the link to the new media lab Patriot page there as well at the patriotic page you can directly support dish oh at help keep us going we have there's too many of them at that point it cool news kind of redefine that and took it over so just kind of stepped away for a few years and then I realized in other words get into conversation with me either through email facebook twitter instagram patriotic or any place else you could find me the email for this show oh entry it's a great way to support the show and to help keep the lights on here at Southgate Media Group A show like this best when the audience and host or engaged with each other I swear they're not paying me to say this I just love this tool okay that's enough business let's get to Aaron Peterson's interview film mice dilemma film critic but I- host amount website for a long time where you did the typical film news and that sort of thing and we got away from that because it was just I mean really it was it was very harshly critical to almost every film that wasn't an art film and I really WanNA representation of film to lick tree that's L. I. N. K. E. R. Dot e slash new media lab to get all the links right at your southgate media group Dot com where you can find this as well as over a hundred other podcasts plus blogs videos and a lot more by that you know what the podcast thing was starting to be a big deal so what I did was got with some friends and decided to put together Erin can you describe your podcast sure the Hollywood outsiders upon I started many moons ago two thousand eleven I used to be a a show that focuses on movies and television called Hollywood outsider where we would look at it from more of a fans point of view nine all right now there's about a billion of them Oh is southgate small business at gmail.com send me your questions and comments and I promise I'll respond our networks website Nathan podcast related all these links will be on our linked trait once again that's L. I. N. K. T. R. DOT EE Slash New Media Lab follower nearest endeavour on twitter at Indy podcast project and be sure to use the hashtag support independent cast when posting your own shows or sharing dance you know you and I people like all kinds of movies not just certain kind blockbusters art films John Pieces whatever it is so that's what the podcast of two thousand eleven are you a celebrity no no is there anyone associated with the show that is close can you elaborate on the difference yeah absolutely I can elaborate a lot of what has taken a hit out of shows like my own kind of we have a topic every week that's different and we also have reviews of every kind of movie and we touched a little bit on news stuff it's a very it's a variety show there's a lot of stuff from that point so that would be two thousand I want to lay two thousand...
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    16 分
  • Troy Heinritz Interview No. 2
    2019/10/03
    Troy Heinritz – S2E8 New Media Lab with Rob Southgate       On this episode, Rob’s special guest Troy Heinritz from the award-winning The Blacklist Exposed and Beyond Westworld. Find Troy’s podcasts at goldenspiralmedia.com Connect with The Blacklist Exposed and Beyond Westworld on Facebook, Twitter, Instagram, Tumbler, and YouTube. Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com.   You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode.  It really helps other people find us.  Thanks!     SUPPORT  SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com  When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup   #podcast #business #marketing #socialmedia   00:10 - 19:45 Episode of New Media Lab Today we have our first guest the incomparable troy hybrids trae is not only a green podcast but a good friend welcome back to another it's something this week I discovered linked tree and a fallen in love with it with wintery I can now give you a single link that has everything aggregated for you it's a great way to support the show and help keep the lights on here at Southgate Media Group A show like this is best when the audience and host or engaged with each other show analysis of the TV show the blacklist from Sony Pictures Television airing on NBC in the states and we just have a lively conversation about I n. k. t. e. r. Dot e slash New Media Lab to get all the links at your fingertips in other words get in conversation with me either through email facebook twitter instagram Patriot you can leave notes on the various platforms Indie podcast when posting your own shows or sharing anything podcast related all these links will be at our link tree once again before we get to the interview let me introduce myself I am your host Robert South and I am so thrilled you decided to join me before we jump in Detroit Center Best Hi Troy Hinrichs from the blacklist exposed at the blacklist exposed dot com our podcast is a TV fan podcast that covers a post free. It's an incredible tool it's also where you can find the link to our patriotic page every month I share patron only content like like I want to tell you about an awesome tool I found every episode I feel like I'm going on forever listing the various ways to subscribe to or contact our show I've been called reds rhetoric and then people call in vote on those two segments when did you start podcasting be personally I started in twenty thirteen his answer to how we monetize his podcast just for the Patriots please go to Patriotdepot DOT com slash new media lab and choose your tears rose and more finely follow our newest indifferent twitter at Indy podcast project and be sure to use the HASHTAG super I'll see them any place that you can find me talk to me the email for this show is southgate small business at gmail.com send me your questions and comments and that's L. I. N. K. T. R. DOT EE slash new media lab they are not a sponsor it's just a tool I am super promise you I'll respond our networks website is southgate media group Dot com where you can find this as well as over a hundred other podcasts blogs video link in the show notes I won't need to put all those other links now one link doesn't all I cannot recommend this enough to you easy it's you from all our social media links to links to the various directories were on any other links that I wanNA share so go to link tree l. what happened that week we have some fan theories that we talked about during the course of the show and then we highlight the best two lines of advice that red gives during the course of the program and my family they think I'm a celebrity because I've been invited to go out to New York and Los Angeles and I've met celebrities that we would consider celebrity status somebody that as a quote unquote podcast I actually have a radio background broadcasting degree so I've done some on air radio for six years prior but in the podcasting spe specific clea was the summer of two thousand thirteen with a TV show fan podcast called under the Dome Radio for the under the Dome Television Show on CBS. Are you a celebrity with the podcast specifically not im- particular so we do have conversations with actors that are on the show so excited about and thank you could use okay that's enough business
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    23 分
  • Gordon Rochford Interview
    2019/08/08
    Gordon Rochford – S2E7New Media Lab with Rob Southgate       On this episode, Rob’s special guest Gordon Rochford from the Those Conspiracy Guys Podcast. Gordon's website: thoseconspiracyguys.com Gordon's Twitter:  https://twitter.com/tconspiracyguys Contact Gordon at info@thoseconspiracyguys.com R Find our social media and directory links all in one place at linktr.ee/NewMediaLab Learn more, subscribe, or contact us at newmedialab.smgpods.com.   You can write to us at southgatesmallbusiness@gmail.com and let us know what you think. Please rate us and review the episode.  It really helps other people find us.  Thanks!     SUPPORT  SHOW BY SUPPORTING OUR SPONSORS Order our book Pod Life: Podcaster Stories orderpodlife.smgpods.com  When you shop at Amazon.com using this link, every dollar you spend supports our podcast network and doesn’t cost you a penny more. amazon.smgpods.com Hunt a Killer – Get 20% off on your first box with Coupon Code SOUTHGATE www.huntakiller.com Tweaked Audio Headphones – Get 30% off, Free Shipping, and a Lifetime Warranty with Coupon Code – SOUTHGATE www.tweakedaudio.com Support our the SMG Podcast Network on Patreon www.patreon.com/SouthgateMediaGroup   #podcast #business #marketing #socialmedia   00:00 - 05:24 This is a really difficult question. Oh that's a great question. That's a good question. That is a great question. That's a really good question. I love this question and i think this this really is going to help me kind of meditate and grow on it want to hear the answers checkout season. Two of new media lab with robert southgate new episodes leads every tuesday available on spotify. I tunes google podcast and wherever you subscribe to your favorite podcasts welcome back to another episode of new media medialab. I've got a fan tastic episode for you today before we get into who my guest is. Let me introduce myself. I'm your host robert southgate southgate and i am so honored that you have decided to join me as promise last time. I have a great interview for you today. Some of you may know this person and for those of you that don't it is my pleasure to be the one to introduce you to him. My guest is gordon rochford from those conspiracy guys podcast. It is a fantastic show that is totally crushing it after my conversation with gordon i can see why this is the interview that i mentioned in the last episode as s. Having over two hours of additional content which i will be placing on our patriotic page for our subscribers what i pitched the idea of an interview to each of our guests i told him i had ten questions and that the total time commitment would be a maximum of maybe twenty five minutes. Gordon kept me on the phone for almost three hours and it was mind blowing he shared tips and secrets no-one else did he was so forthcoming and honest about his podcast journey. I couldn't imagine cutting him off one of the thing i'll tell you about gordon and his podcast those conspiracy guys is it completely ignores the rules and is unapologetic attic about it before we get to the interview. I do have a little business to take care of. I we have a patriotic page which i just mentioned where you can directly support this show and help keep us going every month. I share patriotic only content like the additional two hours of gordon's interview just for you. The patrons please please go to patriot dot com backslash new media lab and choose your tear. It's a great way to support the show and help keep the lights on here at southgate media group a show like this is best with the audience and host or engaged with each other in other words. Get in conversation with me either through email facebook twitter instagram patriotic or any place else you can find me. The email for this show is southgate small business at gmail.com. Send me your questions. Send send me your comments. I promise i will respond you can find new media lab on facebook by searching at new media lab xo or you can follow me on twitter at our southgate or an instagram at rob southgate. Our networks website is southgate. Media group dot com where you can find this as well as over the hundred other podcasts that i'm an executive producer on plus blogs videos and so much more finally follower newest endeavor on twitter at indie podcast project and be sure to use the hashtag support indie podcasts when posting your own shows or sharing anything. That's podcast related okay enough with the business. Let's get on with this interview so gordon. Can you describe your podcast. Yeah mytalk passes those conspiracy guys and it's a a conversational conspiracy show where we take some of the classic conspiracies like nine eleven sasquatch. Ask watch these usual fair. We also do political and cultural analysis on discuss it in a friendly forty forty eight manner and the humor in some of the topics is like the sugar to helps the medicine go down a roundtable discussion usually with three guests and ...
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    47 分
  • Queen Quaymo Interview
    2019/06/21

    Queen Quaymo – S2E6 New Media Lab with Rob Southgate      

    On this episode, Rob’s special guest Queen Quaymo

    Visit Queen’s website at queenquaymo.com

    Rob Southgate’s Twitter @RSouthgate

    Email southgatesmallbusiness@gmail.com

    Website www.southgatemediagroup.com/newmedialab

    Patreon www.patreon.com/newmedialab

    Pinterest www.pinterest.com/SMGPods/new-media-lab/

    Learn more, subscribe, or contact us at www.southgatemediagroup.com. You can write to Rob at southgatemediagroup@gmail.com and let us know what you think. Be sure to rate us and review the episode. It really helps other people find us. Thanks!

     

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    18 分
  • Creators Lab: Building a Twitter Following
    2019/05/13
    Rob and Kevin discuss ghosting the for a bit and then jump right into the meat of the episode.  The main topic is tips and tricks to building a following on Twitter.  Some best practices are discussed as well as an effective way to gain followers quickly. Each week, Rob answers questions from Kevin Long and offers advice on how to have a successful podcast.  Good for newbies and seasoned podcasters alike!   Learn more, subscribe, or contact us at www.southgatemediagroup.com.  You can write to Rob at southgatemediagroup@gmail.com and let us know what you think.  Be sure to rate us and review the episode.  It really helps other people find us.  Thanks!      Kevin's Twitter @TheSwamppit Facebook The Kevin Long Show Rob Southgate’s Twitter @RSouthgate Email  southgatesmallbusiness@gmail.com Transcipton 0:04 - 05:00 Welcome back to an all new episode of critters lamb back effort will heinous. And I while Kevin. I am sorry. Verdict. Saw get back to you with this. I if you listen to you menial prime you heard what I was wrestling with here, and very very common for a lot of podcasters that swin they ghost the audience for good. And they never come back said, no, I'm coming back. I gotta figure out where the problem is. The problem was me when I listened craters lab I hear more by personality come through when I listen to prime. I wasn't so thanks for bearing with me while I figured all that out. But back on track is all good. And I understand what it's like to do a million things. Plus try to get a masters degree, which is now complete. So all right. Let's talk about a couple of things first of all since it's been a while. I kinda don't remember all the things we did we talked about content calendar and all that stuff. I think today. I want to focus on specifically on Twitter. But I wanna touch on a couple of things we've talked about before do it. First of all you've been doing a good job, sending me artwork. For those that don't remember, the artwork should be fourteen hundred fourteen hundred pixels, and it should be something. So there is artwork for the episode. So even if it just as a black screen, and it says Kevin long show episode three that's better than having nothing. But you can have been doing a good job of sending of our work with the episode, which is great. So the other thing we talked about was the content calendar. And I wanna see have you done anything with that yet. I haven't one of my goals this week has been to go look at it and be better at doing it because you've talked about when show drops put five like throughout the day make five posts about it. And I did five the first time we did it. And after that the most I get is three. So I really wanna focus on the calendar this week and making sure I making all the posts. I can. Yeah. Yeah. Which Twitter account? Are you doing this from because you have multiple you have the swamp? It you have Kevin long show one. You have come a long show with each other numbers, which one are you going to use for this project, the one I am using is the Kevin long S H one. Okay. Great. So what I look at that. You need a lot of help here. Yeah. We're putting it. First of all, we're gonna have to get into the content creation part of it for that content. Calendar I want you to really go barebones don't make a thirty day counter. You're already going to have problems with that. And that's how everybody is. Okay. You gotta start. We gotta take some little bites. Okay. But we definitely want to get the message out there. I know you did all your hashtags. You've got all that kind of under control. When you tweet out. Let's go with three tweets on the day. The show drops one tweet like three days later. Okay. And for the rest of it for now. Share other tweets. If you can get in the stuff in there any other stuff great. But right now, just go in everyday share two or three tweets from other people other shows that you think your audience would care about because the idea is we're trying to share content that your audience cares about. Okay. They want us to be the person. They're getting that information from even if they get it from another one too, and they see that you're posting it it builds that audience for you. Okay. Okay. So get those studies three posts today that your show drops one three days later that. Okay. Good. And the rest of the time get at least two shared tweets day, if you can do more if you can create other content or whatever great. But you gotta get in the habit of go on Twitter. I shared a couple of different things. I'm out. All right. You're what you're trying to build some of those habits into what you do. Now. That's that's that part of it. The other side, we can get into we'll get into content creation and other time, and that's going to apply not just Twitter Instagram, Facebook and everything else we're talking specifically Twitter right now and with what you have going. So first of all, let's say, you're content was...
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    28 分