• Newscast 6 - The Future of Coalition Loyalty

  • 2024/08/25
  • 再生時間： 37 分
  • ポッドキャスト

Newscast 6 - The Future of Coalition Loyalty

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  • A decade ago, the global loyalty landscape was ruled by big multi-merchant coalition program operators. Today, most of those operators are gone. Rick Ferguson convenes our Loyalty Roundtable to discuss the past, present, and future of coalition loyalty. Plus, we talk to a loyalty player in the legal cannabis market and explore the changes to the Qantas frequent-flyer program.
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あらすじ・解説

A decade ago, the global loyalty landscape was ruled by big multi-merchant coalition program operators. Today, most of those operators are gone. Rick Ferguson convenes our Loyalty Roundtable to discuss the past, present, and future of coalition loyalty. Plus, we talk to a loyalty player in the legal cannabis market and explore the changes to the Qantas frequent-flyer program.
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