PR 360

著者： Global Results Communications
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  • PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.


    Produced by Global Results Communications


    Hosted on Acast. See acast.com/privacy for more information.
    Global Results Communications 2024
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あらすじ・解説

PR 360 is a weekly podcast that brings together the brightest minds in public relations, communications, and media to discuss the topics and trends you need to know about. From C-Suite executives and social media experts to top tech innovators and award-winning journalists, PR 360 delivers engaging conversations that transcend traditional PR talk to explore the ever-evolving intersection of business and media. Get practical insights on topics ranging from AI and cybersecurity to crisis communication, brand reputation, and more. Join us each week as we uncover the diverse forces shaping the future of communications.


Produced by Global Results Communications


Hosted on Acast. See acast.com/privacy for more information.
Global Results Communications 2024
マーケティング 経済学
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エピソード
  • Creating the World’s Largest Podcast Database with Pod Engine’s Joe Tannorella

    Creating the World’s Largest Podcast Database with Pod Engine’s Joe Tannorella
    2024/11/06

    Joe Tannorella co-founded PodEngine.ai in 2023 to create a database where people can search millions of podcast transcriptions. Pod Engine helps agencies and marketers with everything from guest booking to competition monitoring. Here, Joe discusses the myriad ways Pod Engine’s robust database has helped everything from agencies to NHL teams.


    Key Takeaways:

    - Creating the world’s most advanced podcast search engine

    - Innovative ways organizations can use Pod Engine’s database

    - How Joe caught Richard Branson’s attention


    Episode Timeline:

    1:00 Unlocking podcast knowledge through Pod Engine

    5:00 Pod Engine is an excellent resource for information

    6:00 How to use Pod Engine to book podcast guests

    09:45 Innovative ways that Pod Engine can be used

    10:50 How an NHL team is using Pod Engine

    12:00 Pod Engine allows organizations to monitor the competition

    14:30 Getting caught up from the advent of podcasting

    15:50 Current trends in podcasting

    20:00 Joe's Point of Light Award

    21:00 How Joe enlisted Richard Branson's help for a best man speech


    This episode’s guest:

    • Joe Tannorella on LinkedIn

    • PodEngine.ai

    • Ping Joe for a free month's subscription at Joe@PodEngine.ai


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    • Join the conversation by leaving a comment!

    • Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!



    Hosted on Acast. See acast.com/privacy for more information.
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    24 分
  • From Journalism to Digital Humans with Andrew Ellison

    From Journalism to Digital Humans with Andrew Ellison
    2024/10/30

    Andrew Ellison is the Media Relations Manager for Global Results Communications, a leading PR agency for tech and everything it touches. Before coming to GRC, Andrew was a news reporter for Nexstar Media and KRIS-TV. Here, he discusses his past life in journalism and the role digital humans will play in our lives.


    Key Takeaways:

    - Andrew's transition from news reporter to PR

    - The future of digital humans

    - Understanding the Internet of Things


    Episode Timeline:

    1:30 Why Andrew left his career as a news reporter

    4:00 Tod's thoughts on media fatigue

    5:15 The future of journalism

    9:00 Andrew's favorite interviews

    11:00 Tod's interview with Jane Goodall

    12:30 GRC's new client, Uneeq

    13:30 How Uneeq is creating digital humans

    15:00 Applications for AI digital humans

    19:00 How Andre stays to date on the world of big tech

    21:54 Understanding IoT and its importance


    This episode’s guest:

    • Andrew Ellison on LinkedIn

    • Global Results Communications


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    • Join the conversation by leaving a comment!

    • Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.
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    28 分
  • 'It's About Relationships': 50-Plus Years in PR with Bob McCullough

    'It's About Relationships': 50-Plus Years in PR with Bob McCullough
    2024/10/23

    Bob McCullough has been in public relations/corporate communications for over 50 years. In 1988, he led the award-winning PR team that launched SeaWorld Texas in San Antonio. He currently helps spread the word about the nonprofit Morgan's Wonderland, the world's first and only theme park designed for those with special needs. Here, he talks about theme park PR and the biggest lesson he’s learned over 50-plus years in PR.


    Key Takeaways:

    - The history of the launch of SeaWorld Texas (now SeaWorld San Antonio)

    - Promoting a theme park for kids with special needs

    - Lesson learned over 50 years in PR


    Episode Timeline:

    0:30 Former guest Chuck Cureau on Bob McCullough

    4:00 The launch of SeaWorld Texas

    6:30 How Bob helped promote the new theme park

    8:30 How SeaWorld divided America into four separate markets

    12:00 How the new theme park helped boost San Antonio's profile

    13:15 The PR challenges of operating a theme park

    15:00 Developing relationships with local reporters

    18:00 The Southwest Shamu plane

    23:00 Morgan's Wonderland: the world's only theme park for people with special needs

    28:45 Communicating with special needs communities

    31:00 The biggest lesson Bob has learned over 50 years in PR


    This episode’s guest:

    • Bob McCullough

    • Morgan's website


    Subscribe and leave a 5-star review:

    https://pod.link/1496390646

    Contact Us!


    • Join the conversation by leaving a comment!

    • Follow us on Facebook, Twitter, Instagram, and LinkedIn!

    Thanks for listening!


    Hosted on Acast. See acast.com/privacy for more information.
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    35 分

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