PROFIT With A Plan

著者： Marcia Riner - Business Growth Strategist
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  • サマリー

  • Marcia & her guests share business growth ideas so that you can create strategies that increase your profit, drive your growth, and plan for your future sale. Our informative topics cover areas around increasing revenue, boosting profit, business management, leadership, team building, marketing, sales, and pre-exit planning. Join us each Tuesday for a half-hour conversation that is sure to give you a couple of ideas that you can add to your business right now. You can also check us out in video format on www.Youtube.com/ProfitWithAPlan We love to hear your comments & questions. Don‘t forget to subscribe to get updates on future shows. Thanks for joining us today!
    Copyright 2019-2023 All rights reserved.
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あらすじ・解説

Marcia & her guests share business growth ideas so that you can create strategies that increase your profit, drive your growth, and plan for your future sale. Our informative topics cover areas around increasing revenue, boosting profit, business management, leadership, team building, marketing, sales, and pre-exit planning. Join us each Tuesday for a half-hour conversation that is sure to give you a couple of ideas that you can add to your business right now. You can also check us out in video format on www.Youtube.com/ProfitWithAPlan We love to hear your comments & questions. Don‘t forget to subscribe to get updates on future shows. Thanks for joining us today!
Copyright 2019-2023 All rights reserved.
マネジメント リーダーシップ マーケティング 経済学
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  • EP276: From Stalled to Thriving: Transform Your Business Finances with Stewart Ervin

    EP276: From Stalled to Thriving: Transform Your Business Finances with Stewart Ervin
    2024/10/29
    From Stalled to Thriving: Transform Your Business Finances In this insightful episode, Marcia Riner sits down with Stewart Ervin, founder of Bracket Management and a Fractional CFO with over 25 years of experience. Stewart shares his expert insights on business turnarounds, offering practical steps to regain control over finances, enhance operational efficiency, and boost overall business value. Get ready to learn proven strategies that can transform your business and set it on the path to profitability and growth. Key Highlights: [00:00:05] - Episode Introduction Marcia introduces the topic of financial turnaround and introduces Stewart Ervin as a trusted Fractional CFO with years of experience in guiding businesses to profitability and efficiency. [00:00:43] - Welcome to Profit with a Plan Marcia sets the stage for the episode, explaining the Profit with a Plan mission to help entrepreneurs boost profitability and prepare for sustainable growth. [00:01:20] - Special Offer: Profit Booster Playbook Marcia offers a free resource: the Profit Booster Playbook, available at boostingprofit.com to help entrepreneurs tackle growth plateaus and profit plateaus. [00:02:05] - Meet Stewart Ervin and Bracket Management Stewart shares his journey from finance to Fractional CFO work, detailing how his expertise in operational and financial strategy has helped businesses transform their financial health. [00:04:49] - The Importance of Recognizing Financial Signals for Turnaround Stewart explains key indicators of a business in need of a turnaround, such as flat revenue, declining profits, and delivery issues, encouraging proactive measures for business health. [00:07:20] - Setting Clear Goals and Avoiding Plateaus Stewart shares insights on why consistent growth is essential, warning against complacency and the risks of stagnant business operations. [00:09:50] - Assessing Financials for Business Turnaround Stewart outlines his process of examining a business's 3-year financial overview without initial owner input to identify unbiased issues and patterns in cash flow, profits, and expenses. [00:11:30] - Key Value Drivers in Turnarounds Stewart emphasizes three critical areas for improving a business's value: effective pricing strategies, cost control, and steady business growth, with a breakdown of Lean Six Sigma techniques. [00:17:00] - How a Fractional CFO Transforms Businesses Stewart and Marcia discuss the strategic advantage of bringing in a Fractional CFO who aligns financial stability with operational strategy, showing why it’s a cost-effective and impactful option for businesses under $50M in revenue. [00:19:00] - Why Incremental Change Drives Success Stewart explains that a disciplined approach of 3% improvements in pricing, cost reduction, and growth can create sustainable 8-10% year-over-year profit increases. [00:24:00] - Realistic Turnaround Timelines Stewart shares that most turnarounds show stabilization within three months, giving business owners a roadmap to profitability without lengthy waiting periods. [00:29:20] - The Value of a Big-Picture Perspective Stewart explains that successful businesses require a cohesive strategy where all departments move toward shared goals, reducing costly, reactionary fixes. [00:30:00] - Free Business Health Assessment Stewart introduces Bracket Management’s assessment tool at bracketmgmt.com/assessment, a 35-question diagnostic that evaluates a business’s financial, strategic, and operational health. [00:31:40] - Final Thoughts on Proactive Financial Management Stewart emphasizes the importance of engaging a financial strategist before crisis hits, highlighting the need for early intervention and consistent growth. Conclusion If you’re tired of seeing stagnant results and ready for real financial transformation, Stewart’s insights are the blueprint to start that journey. From stabilizing your finances to building sustainable growth, Stewart shows that with the right focus, any business can shift from plateaued to profitable. Remember, a turnaround doesn’t mean you’re at the end; it means you're ready to scale to the next level. Keep these insights in mind, subscribe to Profit with a Plan, and start making your business the success story you know it can be. Special Offer: take Bracket Management’s free Business Health Assessment. This assessment includes 35 questions covering key areas like financial stability, operational efficiency, and strategic planning. The assessment provides a personalized report to help business owners identify strengths and areas for improvement in their business operations. Link: bracketmgmt.com/assessment Stewart emphasizes that the assessment is data-driven, giving an objective snapshot of where a business stands, making it a valuable tool for any owner looking to enhance business performance or begin a turnaround. Subscribe & Learn More: Don't miss future episodes of Profit with a Plan, where we share tips and ...
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    34 分
  • EP275: Master Business Credit: Fund Your Growth Without Personal Guarantees with Murray Beaulieu

    EP275: Master Business Credit: Fund Your Growth Without Personal Guarantees with Murray Beaulieu
    2024/10/22
    Master Business Credit: Fund Your Growth Without Personal Guarantees Many business owners struggle to secure funding without risking their personal assets. Relying on personal guarantees leaves them vulnerable, and it can feel impossible to get the credit they need to grow. Imagine trying to scale your business while constantly worried that one misstep could put your personal finances—and even your home—on the line. It doesn’t have to be this way. Most entrepreneurs aren’t aware of the hidden strategies that the big corporations use to access credit without the personal risk. In this episode of Profit with a Plan, business credit expert Murray Beaulieu reveals how you can build strong business credit, avoid personal guarantees, and tap into new opportunities for funding. Learn the insider tips to protect your assets, manage cash flow, and set your business up for long-term financial success. Key Takeaways: Boosting Your Business Credit Timestamp [00:00:07]: Marcia introduces the topic of how to build business credit without risking personal assets.Murray emphasizes that most businesses under $100 million lack the resources to leverage business credit properly. Using Business Credit Without a Personal Guarantee Timestamp [00:13:05]: Discover why it's essential to avoid personal guarantees and keep your business liability separate.Murray shares how to build credit under your EIN, reducing personal risk and protecting personal assets. Transferring Business Credit When Selling Your Company Timestamp [00:16:36]: Marcia and Murray discuss how building a strong business credit profile can increase your company’s value when selling. Learn how to transfer business credit with the sale, making your exit strategy smoother. Floating Accounts Payable & Receivable Timestamp [00:21:11]: Murray touches on managing cash flow with business credit, using lines of credit, and loans against accounts receivable or inventory to maintain flexibility. Other Highlights: The Difference Between Personal and Business Credit Timestamp [00:09:00]: Business credit isn't automatic like personal credit. You must be intentional and proactive to build it.The importance of consistency in business data (addresses, phone numbers, etc.) across all platforms to avoid credit rejection. The Power of Leveraging Business Credit Timestamp [00:14:30]: Business credit opens doors to better terms, lower insurance premiums, and credibility in the marketplace. Murray shares how a small business used business credit to outbid a larger competitor for a government contract. Tips for Building Business Credit Timestamp [00:25:01]: Murray shares actionable steps to ensure your business looks credible to credit bureaus, including maintaining consistent addresses and registering with business credit agencies like Dun & Bradstreet. Actionable Advice: Transition personal expenses used for business (like phones, utilities, etc.) into your business name to start building credit.Regularly check your business credit report and ensure all information is up to date and consistent.Avoid using personal guarantees whenever possible by building credit through your EIN. Call to Action: Want to learn more about how to build your business credit? Connect with Murray Beaulieu on LinkedIn and get a free business credit report evaluation as a special offer for podcast listeners! Mention you heard about him on Profit with a Plan. Subscribe & Learn More: Don't miss future episodes of Profit with a Plan, where we share tips and strategies to grow your business and increase profitability. Subscribe on your favorite podcast platform These notes are optimized for keywords such as business credit, boost business credit, no personal guarantee, EIN credit, cash flow management, and business funding. This episode is sponsored by Infinite Profit ® —We don't just talk profit — we deliver it! Is your business ready for explosive growth? Visit InfiniteProfitConsulting.com to learn how Marcia and her team can help you boost profits and set your business up for long-term success. Grab Your Free Resource: Looking to supercharge your profits? Download Marcia’s Profit Booster Playbook at BoostingProfit.com to uncover three essential strategies to increase your bottom line today. About Marcia Riner. She is a business growth strategist who helps business owners dramatically increase their revenue, profit, and the value of their company. In fact, she can show prospective clients a clear pathway to profit and an impactful ROI for working here before hiring her firm. Through her proven Profit Booster® strategies, she gets results. Marcia is the CEO of Infinite Profit® and more information can be found at https://www.InfiniteProfitConsulting.com Got questions? Reach out to Marcia and her team at (949) 229-2112 ♾️
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    38 分
  • EP274: How to Grow Your Business Using LinkedIn with Colin Hirdman

    EP274: How to Grow Your Business Using LinkedIn with Colin Hirdman
    2024/10/15

    How to Grow Your Business Using LinkedIn with Colin Hirdman

    Introduction: In this episode of Profit with a Plan, Marcia Riner is joined by Colin Hirdman, co-founder of Rainmaker, a company that helps business owners, coaches, and sales teams expand their LinkedIn networks and generate sales using little-known LinkedIn features. Colin shares insider tips on how to turn LinkedIn into a powerful business tool.

    Key Takeaways:

    1. Philosophy for LinkedIn Success:

      • Be authentic: Show up genuinely and communicate in your own voice.
      • Educational mindset: Focus on teaching, not selling.
      • Experiment: Be willing to test different strategies and improve over time.

    2. Audience Building:

      • Use LinkedIn Sales Navigator to build specific, targeted audiences.
      • Leverage LinkedIn events and thought leaders to connect with potential clients who are actively interested in relevant topics.

    3. Connection Strategies:

      • Reach out to 25 potential connections daily, aiming for around 500 connections per month.
      • Prioritize connecting with those who have mutual connections, as this increases the likelihood of engagement.
      • Avoid using sales messages in connection requests—keep it simple and genuine.

    4. Follow-Up Messaging:

      • After connecting, send a message that authentically thanks them—no hard sells.
      • Follow up a week later with added value, such as helpful resources, insightful questions, or relevant content.

    5. LinkedIn Live Streams:

      • Host weekly LinkedIn live streams to engage your network. Use the same content deck but target different audiences.
      • Follow up with attendees after the stream, providing value and a link to your calendar for a potential strategy call.

    6. Maintaining Relationships:

      • Avoid the hard sell; instead, build a relationship over time. Show value and expertise before asking for business.
      • Use LinkedIn's natural tools to nurture relationships, and consider moving conversations off-platform when appropriate.

    Closing Remarks: Colin emphasizes the power of using LinkedIn as a revenue driver while maintaining authenticity. By focusing on creating meaningful connections, providing education, and taking a thoughtful approach to growth, entrepreneurs can turn LinkedIn into a profitable tool.

    Connect with Colin Hirdman:

    • Website: rainmakergrows.com
    • LinkedIn: The only Colin Hirdman on LinkedIn!

    Call to Action: If you’re looking to grow your business through LinkedIn, visit Colin’s site for a free consultation or connect with him directly on LinkedIn. And don’t forget to grab Marcia’s Profit Booster Playbook at boostingprofit.com to help you streamline your business and boost your bottom line!

    This episode is sponsored by Infinite Profit ® —We don't just talk profit — we deliver it!

    Is your business ready for explosive growth? Visit InfiniteProfitConsulting.com to learn how Marcia and her team can help you boost profits and set your business up for long-term success.

    Grab Your Free Resource: Looking to supercharge your profits? Download Marcia’s Profit Booster Playbook at BoostingProfit.com to uncover three essential strategies to increase your bottom line today.

    About Marcia Riner. She is a business growth strategist who helps business owners dramatically increase their revenue, profit, and the value of their company. In fact, she can show prospective clients a clear pathway to profit and an impactful ROI for working here before hiring her firm. Through her proven Profit Booster® strategies, she gets results. Marcia is the CEO of Infinite Profit® and more information can be found at https://www.InfiniteProfitConsulting.com

    Got questions? Reach out to Marcia and her team at (949) 229-2112 ♾️
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    36 分

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