Patient forms are a painful part of practice. Most practices report having to chase down patients for bits of missing information, and those forms have to be HIPAA compliant as well. My guest today runs a company that helps make HIPAA compliant forms that are also friendly, and she’ll share her tips on how to make them compliant and friendly.

Along with her husband, Jeff, Carolyn Baruch has owned the Highland Group (medical and dental website design) and their newer division, The Form Team, for 24 years. Before that, Carolyn worked in mental health as a therapist and Jeff was a graphic artist in the printing industry. When she’s not working, Carolyn is singing in choirs, dancing at Jazzercise and enjoying her Golden Retriever, friends and family!

In this episode Carl White and Carolyn Baruch discuss:

• The form that must be HIPAA compliant
• Why the patient forms experience can cause patients to switch practices
• What makes forms friendly for patients and the practice

Want to be a guest on PracticeCare®?

Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started.

Connect with Carolyn Baruch

https://www.linkedin.com/in/carolynbaruch/

https://www.facebook.com/theformteam

Connect with Carl White

Website: http://www.marketvisorygroup.com

Email: whitec@marketvisorygroup.com

Facebook: https://www.facebook.com/marketvisorygroup

YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

LinkedIn: http://www.linkedin.com/in/healthcaremktg

Two people will eventually disagree about something. Not much to see there. However, when it elevates to “employee conflict” you have something on your hands that you need to deal with. The kicker? Employee conflict might be all around you. What are the tells? What can you do about it? My guest today helps practice find it and deal with it and will share her insights with us.

Carol Bowser, J.D is a workplace conflict expert. After practicing Employment Law for several years, Carol founded Conflict Management Strategies when she realized a lawsuit can’t deliver the level of resolution and satisfaction that is gained when people are actively involved in creating solutions to their workplace conflict. In her over 20 years of experience, she has discovered some universal themes about workplace conflict and loves to share how people at all levels can strengthen their conflict resolution muscles.

In this episode Carl White and Carol Bowser discuss:

• Where in a practice employee conflict might begin
• How people inadvertently escalate conflict when they’re trying to de-escalate
• The difficult conversation needed, common responses to them, and how to respond

Want to be a guest on PracticeCare?

Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here’s the link where you can get the process started.

Connect with Carol Bowser

Facebook: https://www.facebook.com/p/Conflict-Management-Strategies-Inc-100057266327543/?paipv=0&eav=Afabcl1nrfeODBVL4VZium6AGh7Dx3NWGcTraIyP_pzLoE3b_X0BsvDqOUPZohmaZPw&_rdr

Linkedin: https://www.linkedin.com/in/carol-bowser/

Instagram: https://www.instagram.com/carol.bowser/

Connect with Carl White

Website: http://www.marketvisorygroup.com

Email: whitec@marketvisorygroup.com

Facebook: https://www.facebook.com/marketvisorygroup

YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

LinkedIn: http://www.linkedin.com/in/healthcaremktg

Email in your marketing plan. Have you rolled your eyes and groaned yet? When done well, email has its place. What does well look like? My guest today helps practices use email effectively and she’ll share some tips with us.

Prerna Malik is co-founder of Content Bistro, the creator of the strategy-first copywriting program — Ready-to-Sell™, and is a Copyhackers-certified conversion copywriter. She uses her proprietary Conversion Brew® process for writing conversion-rich, coercion-free emails that balance persuasion AND personality while blending sales strategies seasoned with integrity. She has written for over 500 clients, including marketing icons such as Pat Flynn, Amy Porterfield, Joanna Wiebe, and countless others. If you need her after work hours, you can find her introverting with her nose in a book, baking up a storm in the kitchen, or traveling the world with her husband and business partner, Mayank, and their daughter, Manini.

In this episode Carl White and Prerna Malik discuss:

• Why so many people groan at the term “email marketing”
• What makes email for a practice effective
• Email tools she like for private practice owners

Prerna Malik is co-founder of Content Bistro, the creator of the strategy-first copywriting program — Ready-to-Sell™, and is a Copyhackers-certified conversion copywriter. She uses her proprietary Conversion Brew® process for writing conversion-rich, coercion-free emails that balance persuasion AND personality while blending sales strategies seasoned with integrity. She has written for over 500 clients, including marketing icons such as Pat Flynn, Amy Porterfield, Joanna Wiebe, and countless others. If you need her after work hours, you can find her introverting with her nose in a book, baking up a storm in the kitchen, or traveling the world with her husband and business partner, Mayank, and their daughter, Manini.

Constant Contact Email

We are a fan of Constant Contact for email with our private practice clients. It offers a lot of features, is easy to use, is quite difficult to outgrow, is HIPAA compliant, and is budget friendly.

If this catches your attention and you’d like to sign up, you can do so here. Full disclosure – this is an affiliate link, which means that we’ll earn a small commission if you use it.

Want to be a guest on PracticeCare?

Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here’s the link where you can get the process started.

Connect with Prerna Malik

Website https://contentbistro.com/newsletter

Instagram https://www.instagram.com/contentbistro/

LinkedIn https://www.linkedin.com/in/prernamalik/

Connect with Carl White

Website: http://www.marketvisorygroup.com

Email: whitec@marketvisorygroup.com

Facebook: https://www.facebook.com/marketvisorygroup

YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig

LinkedIn: http://www.linkedin.com/in/healthcaremktg