• Protecting Brands & Product Names - Trademark Basics

  • 2024/08/07
  • 再生時間: 7 分
  • ポッドキャスト

Protecting Brands & Product Names - Trademark Basics

  • サマリー

  • Tech companies spend a lot of time focusing on products. But how do we brand those products? This episode explores a few branding basics. There are really two things that you need to pay attention to when picking a name:


    1. Pick a name that is protectable.


    2. Pick a name that is not already being used by someone else in a way likely to be confused with your use, or in some instances, already subject to a pending trademark application.


    This episode elaborates on both.

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あらすじ・解説

Tech companies spend a lot of time focusing on products. But how do we brand those products? This episode explores a few branding basics. There are really two things that you need to pay attention to when picking a name:


1. Pick a name that is protectable.


2. Pick a name that is not already being used by someone else in a way likely to be confused with your use, or in some instances, already subject to a pending trademark application.


This episode elaborates on both.

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