It’s unlike off-the-plan or the traditional existing home market, and one sales duo has recognised that the post-completion market for new apartments needs a very specific touch.

Noemi Guttmann and Rylee Ritchie, sales agents at Sydney’s Ayre Real Estate, join host Juliet Helmke on this episode of Secrets of the Top 100 Agents to discuss the niche market that they’ve grown into a specialist focus.

Noemi and Rylee explain the type of buyers that need to be appealed to when marketing new builds post-completion. They unpack the risks that developers face in leaving stock lingering for too long, and discuss some of the mistakes that can take place when continuing to sell new dwellings after they’ve been completed.

The trio talk about how this sector is likely to grow given the emphasis on high-density building, and share their thoughts on how apartment living is gaining traction in Australian society.

Kristen Porter and Sherrie Storor are well-versed in the challenges faced by real estate professionals who have decided to make the leap into business ownership.

On this episode of Secrets of the Top 100 Agents, Kristen, CEO and legal strategist at O*NO Legal, and Sherrie, a former principal and now sales and business coach at Real Estate Nation, speak with host Juliet Helmke about why they’re determined to bring more transparency to the challenges of the business ownership transition.

The duo share some of the biggest hurdles that real estate agents and property managers, who have decided to go into business themselves, will have to overcome. Kristen discusses some of the common legal issues that crop up early in business ownership that she is called in to rectify, and Sherrie provides insight into the lessons she learnt while going through the experience herself.

They also talk about the importance of succession planning, strong strategy, and how to empower a team to contribute to a common goal.

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If you have any questions about what you heard today, any topics of interest you have in mind, or if you’d like to lend a voice to the show, email editor@realestatebusiness.com.au for more insights.

In this episode of the REB Business Empowerment Showcase, host Juliet Helmke is joined by Sanjeev Kumar, principal of LJ Hooker Schofields, to unpack the strategies behind his agency’s growth and how agents are uniquely placed to support their communities.

Kumar shares how he and LJ Hooker Schofields became one of the top 5 per cent of high-performing offices within the network – leveraging community engagement, brand support, and personal determination.

Tune in to discover:

• How Kumar and LJ Hooker play an important role supporting community groups, and how this has deepened their connections with the local area.
• Why developing core skills and a positive mindset is critical for a successful career in real estate.
• The importance of thinking outside the box, and grasping business opportunities when they arise.