Inside Commerce: Ecommerce Strategy, CX and Technology Podcast

著者: Paul Rogers and James Gurd
  • サマリー

  • Weekly ecommerce strategy, CX & technology podcast hosted by two experienced digital consultants, James Gurd and Paul Rogers. Featuring interviews with industry thought leaders and practical advice on improving end-to-end customer experience and understanding how to make better technology decisions. Sponsored by Centra & Grebban. Previously know as Re:platform. We provide the answers to help you get the most from your ecommerce strategy and tech stack. Our episodes will help you understand the ecommerce landscape, plan for revenue growth and deliver performance improvements. And they're fun!
    Paul Rogers and James Gurd
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あらすじ・解説

Weekly ecommerce strategy, CX & technology podcast hosted by two experienced digital consultants, James Gurd and Paul Rogers. Featuring interviews with industry thought leaders and practical advice on improving end-to-end customer experience and understanding how to make better technology decisions. Sponsored by Centra & Grebban. Previously know as Re:platform. We provide the answers to help you get the most from your ecommerce strategy and tech stack. Our episodes will help you understand the ecommerce landscape, plan for revenue growth and deliver performance improvements. And they're fun!
Paul Rogers and James Gurd
エピソード
  • EP286: How To Scale An Ecommerce Business Using Marketplaces, With Furniture Box Co-founder Dan Beckles
    2025/04/23

    Follow us on LinkedIn:https://www.linkedin.com/company/inside-commerce/Video summary:In this episode of the Inside Commerce podcast, James Gurd interviews Dan Beckles, co-founder of Furniture Box, discussing the growth strategies in marketplace commerce. They explore the journey of starting a furniture business, the challenges faced in the industry, the importance of customer service, and the strategic partnerships that have driven success.Dan shares insights on leveraging technology for operational efficiency, managing inventory, and the recent investment in a new warehouse. The conversation also touches on future marketplace strategies and the significance of building strong relationships with partners like Wayfair.Key takeaways:1. The furniture industry presents unique challenges due to bulky products.2. Bootstrapping allowed for a focus on marketplace growth before building a website.3. Customer service is a core value that drives business success.4. Building relationships with marketplace partners is crucial for growth.5. Investing in technology can streamline operations and improve efficiency.6. Inventory management is complex but essential for multi-channel selling.7. A strong warehouse and distribution strategy can enhance fulfillment capabilities.8. Understanding data is key to making informed marketplace decisions.9. Consolidation of marketplaces can lead to better resource management.10. Future growth will focus on strategic partnerships and expanding into new markets.Chapters:[00:35] Introduction to Marketplace Growth Strategies[03:40] The Founder's Journey: From Idea to Execution[06:40] Navigating Challenges in the Furniture Industry[09:30] Building a Customer-Centric Business Model[12:40] Expanding into the US Market with Wayfair[15:40] The Importance of Strategic Partnerships[18:30] Leveraging Technology for Operational Efficiency[21:30] Inventory Management and Forecasting Challenges[24:50] Investing in Warehouse and Distribution Capabilities[27:40] Future Marketplace Strategies and Growth Plans

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    44 分
  • EP285: The Future of Order Orchestration & Integrations for Ecommerce, With Kelly Goetsch, COO at Pipe17 and Chairman of the MACH Alliance
    2025/04/14

    FOLLOW US:

    LinkedIn: https://www.linkedin.com/company/inside-commerce/

    ABOUT THIS EPISODE:

    In this ecommerce podcast, Kelly Goetsch discusses his transition from Commercetools to Pipe17 and the company's mission to revolutionise order management in ecommerce.

    The podcast highlights the challenges of traditional systems and how Pipe17's network-based approach offers a more efficient solution.

    The conversation covers the importance of integrations, the role of AI in order management, and the future of ecommerce technology. Kelly also shares insights on customer use cases, deployment strategies, and the evolving landscape of B2B commerce.

    Key takeaways:

    • Integration challenges stem from walled gardens in enterprise IT.
    • Low-code solutions are becoming essential for business agility.
    • Pipe17 focuses on a network of integrations rather than a monolithic platform.
    • Pain-free deployments are achievable through pre-built connections.
    • Business users can define routing rules with a user-friendly interface.
    • AI assists in mapping and optimising order flows.
    • The future of ecommerce lies in real-time data visibility.
    • B2B commerce presents significant growth opportunities.
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    35 分
  • EP284: Osprey London's Head of Ecommerce & Marketing On Why Centra + Storyblok + Depict + Ingrid Is The Right Toolkit To Deliver Ecommerce Growth
    2025/04/08

    FOLLOW US:

    LinkedIn: https://www.linkedin.com/company/inside-commerce/

    ABOUT THIS EPISODE:

    In this episode of the Inside Commerce podcast, Paul Rogers speaks with Lana Rush and Ben Jones from Osprey London about their recent replatforming project to Centra.

    They discuss the challenges faced with Magento, the rationale behind the transition, and the goals for their digital flagship store.

    The conversation delves into the evaluation of different platforms, the benefits of headless commerce, and the importance of a strong tech stack. It's interesting to hear why a leading brand chose Centra over Shopify, and the advantages the Centra ecosystem offers the ecommerce team.

    Lana and Ben also touch on international expansion strategies and the partnership with Grebban, highlighting the future roadmap for Osprey London.

    Key takeaways:

    • Osprey London is a heritage brand needing digital transformation.
    • Transitioning from Magento to Centra was driven by technical limitations.
    • The focus was on brand storytelling and immersive customer experience.
    • Headless commerce offers creative freedom and flexibility.
    • International expansion is a key growth strategy for Osprey London.
    • The tech stack includes innovative solutions like Depict and Ingrid.
    • Working with Greban has streamlined maintenance and bug fixing.
    • Future projects will enhance customer engagement and brand loyalty.
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    35 分

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