『Revenue Engine Podcast』のカバーアート

Revenue Engine Podcast

Revenue Engine Podcast

著者: Alex Gluz
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概要

The Revenue Engine Podcast features top leaders in business, marketing, technology, and more and share their amazing stories. マネジメント マネジメント・リーダーシップ リーダーシップ 経済学
エピソード
  • Tech-Driven Payments and Customer Marketing With Jenn Reichenbacher
    2026/02/27

    Jenn Reichenbacher is the Chief Marketing and Customer Experience Officer at Stax Payments, a company that provides all‑in‑one payment technology and solutions for businesses. She leads the marketing, customer support, and account management teams to drive growth and engagement. Jenn has more than 30 years of experience in payments and performance marketing, with senior roles at companies like Paysafe, iPayment, and Cayan. She holds a Bachelor of Science degree in Finance and is active in industry associations focused on payments and merchant services.

    In this episode…

    In a world where technology is reshaping nearly every industry, the payments space is undergoing a massive transformation. What happens when companies start blending cutting-edge technology with customer-focused marketing? How does that change the way they engage with their clients and drive growth?

    Jenn Reichenbacher, an expert in fintech marketing and the customer experience, believes that embracing tech-driven solutions is the key to unlocking a future-proof payment system. She points out that the shift from traditional systems to online and SaaS-based models not only offers businesses more options but also enhances the customer experience. According to her, the future of payments will be defined by the seamless integration of technology with human-centered marketing strategies, ensuring that businesses can scale effectively while keeping the needs of their customers front and center.

    In this episode of the Revenue Engine Podcast, Alex Gluz is joined by Jenn Reichenbacher, Chief Marketing and Customer Experience Officer at Stax Payments, to discuss how technology is revolutionizing the payments landscape. They explore the role of AI in shaping marketing strategies, how customer-centric approaches are driving business growth, and the importance of storytelling in marketing.

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    40 分
  • Bridging the Gap Between B2C Creativity and B2B Effectiveness With Rodrigo Fontes
    2026/02/13

    Rodrigo Fontes is the VP of Marketing at QuillBot, a company that develops AI-powered writing and productivity tools to help users create and communicate more effectively. With over 15 years of experience in marketing and consumer tech, Rodrigo has helped scale globally recognized brands and was instrumental in expanding Tinder's presence across Latin America and leading its global marketing team. Originally from Brazil, Rodrigo's career has spanned education, telecommunications, online dating, and now generative AI, giving him a unique perspective on both B2B and B2C marketing dynamics.

    In this episode…

    In today's crowded marketing landscape, many wonder if there's a way to blend creativity with the effectiveness of business-to-business strategies. Can B2B marketing be as engaging and memorable as its B2C counterparts, or is the approach fundamentally different? What does it take to bridge the gap between these two worlds?

    According to Rodrigo Fontes, a seasoned marketing leader, the key is attention. Whether it's B2B or B2C, the challenge remains the same: how do you capture and keep your target audience's focus? In his view, the emotional connections that drive B2C success aren't exclusive to consumer products. Professionals, after all, are people too, and they consume media just as actively across platforms like TikTok, LinkedIn, and YouTube. If B2B brands can tap into this dynamic and blend fun with professionalism, they can set themselves apart in a competitive field.

    In this episode of the Revenue Engine Podcast, host Alex Gluz is joined by Rodrigo Fontes, VP of Marketing at QuillBot, to discuss the intersection of B2C creativity and B2B effectiveness. They explore the evolving role of AI in marketing, how to grab attention in a noisy market, and why B2B marketers need to experiment more. Rodrigo also shares insights on building brand awareness in the AI space and the importance of educational content.

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    38 分
  • Building Revenue Engines in the Restaurant Technology Space With Tara Clever
    2026/01/30

    Tara Clever is the Chief Revenue Officer at MarginEdge, a restaurant management and bill payment platform that leverages automation and AI to streamline restaurant operations. Under her leadership, MarginEdge has marked its 10-year anniversary by reaching major milestones, including onboarding its 10,000th restaurant customer and expanding its AI-powered product offerings. Tara brings a unique blend of sales, operations, and marketing experience, with a background in DTC and B2B growth, and focuses on customer-centric alignment and operational clarity to drive scalable go-to-market outcomes.

    In this episode…

    Restaurant tech is evolving fast, but building a real revenue engine in this space takes more than just clever software. It requires understanding the operators behind the businesses, the shifting market, and where growth can either leak or accelerate. So what actually separates companies that scale from those that stall?

    For Tara Clever, the key lies in treating marketing and sales as one unified system, not two separate worlds. Drawing from her DTC growth instincts, she explains that revenue only works when every part of the funnel stays aligned and accountable. Her perspective shows how obsessing over customer feedback, human connection, and pipeline fluency can turn restaurant technology into something that truly drives lasting business impact.

    In this episode of the Revenue Engine Podcast, host Alex Gluz is joined by Tara Clever, Chief Revenue Officer at MarginEdge, to discuss building revenue engines in the restaurant technology space. They explore aligning sales and marketing, applying DTC funnel discipline to B2B growth, and creating fast customer-driven feedback loops. Tara also shares why scalable human connection matters even more in an AI-powered world.

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    40 分
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