Rob Downey, founder of Simply Be Found, discusses his company and experience in the digital marketing industry. He discusses how Simply Be Found helps small businesses with listing management, social media marketing, and AI-powered SEO. Rob shares his background, including previously selling companies to venture capital groups and working in the franchise industry.

Rob explains why small businesses should not just focus on a Google My Business profile, but instead get listed across a wide network of 500+ directories, voice assistants, and search engines. He outlines the benefits of this approach and how Simply Be Found's $39/month service handles the listing management.

Rob discusses how Simply Be Found's social media platform uses AI to generate unique, personalized content for each business, avoiding the generic, spammy content that often results from franchises or agencies repurposing the same posts. He emphasizes the importance of authenticity and relevance.

Rob explains how Simply Be Found's AI-driven SEO service helps businesses optimize their websites, even for those on platforms like Wix or WordPress, without requiring direct access. The service integrates with Google Analytics and Search Console to make data-driven improvements.

Rob shares how Simply Be Found had to pivot its platform-based business model after realizing it was not being used as intended. He discusses the importance of being adaptable and making tough decisions to stay ahead of technological changes, even if it means letting go of a product you've invested in.

Rob's key advice is to take risks and believe in yourself, while also recognizing that making money is easier than keeping it. He emphasizes the importance of evaluating risk based on market opportunity and the ability to reach that market organically.