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Stephen Shaw - the man with the marketing masterplan
- 2024/07/09
- 再生時間： 30 分
- ポッドキャスト
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サマリー
あらすじ・解説
Stephen Shaw, a name synonymous with turning digital chaos into harmonious symphonies of success, is the visionary force behind An Artful Science. As a B2B Marketing Funnel Specialist, Stephen doesn’t just navigate the complex labyrinth of digital marketing—he redefines it with his “One-Of-A-Kind Signature Solution™.” His mantra? “Where their fear is, there is your task.” It’s a creed that has not only guided his own journey but also transformed countless businesses desperate for direction in the digital wilderness, specifically marketing and sales. It was great connecting business expert to business expert and creating Stephen's Fantasy Cultural Year. You can find out where Stephen chose to visit by watching the video above or listen to the audio version. INSERT AUDIO FILE. Long before Stephen was orchestrating marketing masterclasses, he was a curious mind, always intrigued by the art of persuasion and the science of consumer behaviour. This fascination led him to dive deep into the world of digital marketing, where he began to unravel the intricate threads that connect brand stories to customer engagement. In a world drowning in generic marketing advice, Stephen launched An Artful Science, a beacon for those seeking not just to survive but to thrive. Here, Stephen cultivated his unique approach, focusing on generating real demand through bespoke strategies that cut through the noise. His philosophy is simple yet profound: the ultimate goal of marketing is to buy more time with the right people, turning fleeting moments into lasting impressions. The Three-Step Masterplan: Motivate, Persuade, Influence Stephen’s approach is a triad of transformation: 1. MOTIVATE - Understand your audience at a granular level, tapping into their desires and fears. 2. PERSUADE - Revolutionise your brand by crafting narratives that resonate and captivate. 3. INFLUENCE - Elevate your sales and carve out a distinct identity that stands head and shoulders above the competition. Stephen’s teachings emphasise the critical nature of time in digital marketing. He argues that a mere 15 seconds is not enough to win hearts or wallets. His strategies, therefore, are meticulously designed to extend ‘dwell time,’ ensuring that visitors stay, engage, and ultimately convert. This principle is the bedrock of his success and the secret sauce behind the stellar results his clients rave about. At An Artful Science, Stephen offers a comprehe nsive suite of services, including: Web Design & Development WordPress Design Lead Generation Content Strategy & Marketing Search Engine Optimization (SEO) Brand Design & Consulting Brand Marketing Each service is a piece of the larger puzzle, expertly interlocked to create a robust, time-buying machine. Stephen’s message to the world is clear: if you’re struggling to make your mark, if you’re tired of social media siphoning your time with scant returns, then it’s time to rethink your strategy. By focusing on buying time—real, engaged, valuable time—you can turn the tide. Publish regularly, invest wisely in advertising, and leverage the power of exclusivity to create a blue ocean for your brand. So, are you ready to embark on a transformative journey? Stephen Shaw awaits, armed with the insights and strategies to propel your business into a future of unparalleled success with quality marketing and sales coaching. For those blockbuster breakthroughs, reach out and let Stephen guide you through the art and science of digital marketing