エピソード

  • Taking Creative Risks to Scale
    2024/11/05

    Taking risks in marketing is inherently scary (and risky), and we don't always get buy-in from stakeholders to be creative.

    Then how do we move forward to scale if we are stuck in a box of what we are perceived to be doing? How can we get more creative and get permission to do it?

    This week's guest will share real-life lessons about why and how you, too, can take these creative risks to scale the business. Be sure to tune in!

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Chris Savage is the Co-Founder and CEO of Wistia, a leading video platform that gives marketers everything they need to get bigger results from their videos and podcasts. As CEO, he finds himself getting loud (in a good way) about what matters most to him—like his love of innovation, pushing past fear, and working to create a truly diverse, equitable, and inclusive company. Leaving the traditional tech playbook behind, Wistia took on $17.3M in debt to buy out their investors, gain full control of the business, and take the path less traveled to grow sustainably. Today, more than 375,000 businesses across 50 countries depend on Wistia’s products to build their brands and grow their businesses, including HubSpot, Mailchimp, Sephora, Starbucks, and Tiffany & Co. LinkedIn.

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    32 分
  • 4 Steps to $100K Revenue
    2024/10/22

    Hey, entrepreneur, business owner, marketer, have you made your first six-figure year yet? If you have, how did it make you feel? If not, what's keeping you from doing that?

    In today's episode of strategy talk, we talk with a 25-year-old two-time entrepreneur who'll be sharing the four steps it took him to get there.

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Ryan Atkinson is a 25-year-old entrepreneur who owns and leads two companies, Spacebar Visuals and MagicMedia. Ryan grew up in Iowa and attended The University of Iowa. After graduation, he moved to Boston to work as a BDR at HubSpot. After a year, he pivoted to a new role in Marketing for a health tech company and also moved to Austin, TX. At this time, he started his first company, MagicMedia which is a podcast agency providing production needs and interview needs. A year ago he started Spacebar Visuals with his Co-Founder, Brandon, in which they create animated videos for SaaS companies. In early November, Ryan quit his full-time job to run these companies full-time. Ryan has managed 70+ people in his career already, hosted 185+ interviews, created 125K+ in revenue in the past year, and partnered with some of the biggest brands in the world. In his free time, he enjoys working out, reading, traveling, and being with friends.

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    27 分
  • Local Marketing Strategies
    2024/10/15

    What's the difference between marketing and local marketing? Plenty!

    Are you a business owner with a local audience? Are you a marketer promoting local businesses online? If so, this episode of Strategy Talks is for you!

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Peg Fitzpatrick is a social media powerhouse, co-authoring The Art of Social Media: Power Tips for Power Users with Guy Kawasaki and now debuting her solo book, The Art of Small Business Social Media: A Blueprint for Marketing Success. As the first head of social strategy for Canva, Peg knows social media, creativity and community.

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    38 分
  • Reputation Management with Google Reviews
    2024/10/08

    How many Google Reviews do you have?

    Go ahead, go check! (as most people don't know this number.)

    I am back with Strategy Talks after a short summer break, and we will dive straight into reputation management!

    Preventing a PR crisis is:

    ✅ Cost effective

    ✅ Faster than fixing one

    ✅ Easier than you think

    In this week's episode, my guest, Jeff Schwerdt, has much to say about our Google Business Profiles.

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Jeff Schwerdt Before he was a Software Entrepreneur and Creator Jeff Schwerdt used to fly F-16s for the Air Force. After he injured his back in 2007, he started his first business from a laptop while in recovery. Jeff used that to grow and sell an Online Review and Reputation Management company back in 2019 for multiple 7 figures, and recently decided to apply the same basics and fundamentals of what is now The Yes! Method.

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    30 分
  • From Strategy to Implementation
    2024/08/13

    What does it take to 'develop a strategy'? Who should be doing this for your company? Who sets the goals and the budget and decides on resources? In this episode of Strategy Talks, Dorien and Phyllis discuss everything... strategy!

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    I help decisive entrepreneurs to grow their companies by developing and implementing a strategy. Together with me, they achieve their goals.

    ~ Phyllis Winkens

    ★★★★★

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    32 分
  • Opinionated Brand Strategies
    2024/08/06

    When you hear 'opinionated brand' what does it trigger for you? In this week's episode Dorien talks with fellow Dutchie Maya about building a brand that has something to say to the world!

    If you are as curious as Dorien was to find out more, tune in!

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Maya Noordam the owner of B2B Marketing Agency Oppepper, based in the Netherlands. Specialized in brand strategy & demand generation. Building opinionated brands.

    ★★★★★

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    30 分
  • Short Form Video Content Strategies
    2024/07/30

    Meet the master of short-form videos who has over 1 million followers on Facebook and over 3000 videos on TikTok! Learn short-form video content strategies that work.

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Austin Armstrong is a lifelong digital marketer, public speaker, host of the TikTok podcast BusinessTok, CEO of Socialty Pro, an organic SEO & Vertical Video marketing agency, and CEO of Syllaby, a brand new marketing tool that helps business owners create a social media content strategy in minutes. Austin has posted over 3000 videos on TikTok, tripling his own business’s revenue and thousands more across his clients’ accounts. Austin has leveraged his success on TikTok to gain millions of followers across every social media platform. He loves sharing the strategies that have worked for him to empower you.

    ★★★★★

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    32 分
  • Leveraging Other People’s Audiences
    2024/07/23

    How does "borrowing" an audience from others sound... weird? Does it mean you are taking away from someone else's success? How can you leverage an audience that's not yours and both find success?

    This week on Strategy Talks, we are talking about 'Leveraging Other People’s Audiences'. Tune in!

    ★★★★★

    Are you grappling with your marketing strategies? Seeking to outperform your competition?

    You're in the right place. You'll gain access to a wealth of knowledge from leading experts, seasoned with practical, actionable advice to propel your business forward. In every 30-minute episode, we unpack the latest trends, decode the complexities of online marketing, and reveal secrets to successful branding.

    My guests aren’t just thought leaders; they’re trailblazers who have walked the path and are eager to guide you through it. Whether you’re fine-tuning your social media presence, brainstorming content ideas, or rethinking your entire business strategy, Strategy Talks is your go-to resource for staying ahead in the fast-paced marketing world.

    Sharpen your pencils, charge your device of choice, ignite your passion, and join us on this journey of growth and discovery. Tune in to Strategy Talks – where your marketing journey evolves, and your strategies transcend.

    Let's do this!

    ★★★★★

    Jennie Wright is an expert in email list growth and lead generation with over a decade of experience helping business owners achieve their marketing goals. She is the creator of The List Injection Method™, a system that uses inbound attraction and permission marketing to help clients and audiences generate leads.

    With a track record of building over 375+ list builds Jennie has a deep understanding of the essential steps to creating events that not only attract ready buyers but also build trust and engagement with audiences.

    Jennie's mission is to empower business owners with intelligent and authentic marketing, lead generation, and business growth strategies that drive bottom-line results. She is a sought-after speaker and consultant who inspires audiences with her expertise, passion, and practical advice

    ★★★★★

    Strategy Talks is a podcast by Dorien Morin-van Dam, founder of More In Media, LLC.

    Social media tools that we love, recommend, and use to produce this show:

    • Socialinsider
    • AgoraPulse
    • StreamYard
    • Descript

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    30 分