Tech for Non-Techies

著者: Sophia Matveeva
  • サマリー

  • Tech for Non-Techies helps Business Leaders have great careers in the Digital Age, with episodes on innovation, digital transformation, start-ups and how technology is changing business. Learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today. Learn how to work with tech clients, transition career, succeed in digital transformation and start a company as a non-technical founder. Tech for Non-Techies is for: - Leaders in corporates going through digital transformation - Non-technical founders - Professionals who want to transition into a career in tech - Tech investors Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva.
    Tech for Non-Techies Ltd
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  • 222. Product vs Marketing problems
    2024/10/02

    If you want to make a successful product, or have a great career, what do you need to focus on today?

    Listen to this episode to find out.

    Timestamps

    00:00 Introduction

    02:06 Product vs. Marketing Problems

    03:00 Job Interview Example

    05:11 Experience v Networking

    06:41 Retention Metrics

    08:30 Prioritizing Product over Marketing

    10:13 Marketing for Success

    For the transcript, go to: https://www.techfornontechies.co/blog/222-product-vs-marketing-problems

    FREE GUIDE: The Pragmatist’s Guide To Innovation (in business & in life)

    by Sophia Matveeva, supported by researchers from The University of Chicago

    Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

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    12 分
  • 221. How Paypal innovates
    2024/09/25

    Do you want to know how one of the world’s largest fintech companies stays on top?

    Paypal’s innovation strategy is actually simpler and cheaper than you probably think.

    Listen to this episode to learn how this $78 billion dollar business keeps coming up with new ideas, so you can steal their strategies for yourself.

    You will learn from Mike Todasco, who led global innovation at Paypal and is now a visiting fellow studying AI at the Sand Diego State University.

    Timestamps:

    00:00 Innovation on a Budget

    02:55 Constraints in Innovation

    05:47 Creative Resource Management

    08:56 Building a Culture of Innovation

    12:14 Measurement of Innovation

    15:08 Levels of Innovation

    17:49 Defining a Culture of Innovation

    20:52 Success Metrics in Innovation

    24:01 Current Trends in Innovation

    26:50 Resources for Aspiring Innovators

    For the transcript, go to - https://www.techfornontechies.co/blog/221-how-paypal-innovates

    FREE GUIDE: The Pragmatist’s Guide To Innovation (in business & in life)

    by Sophia Matveeva, supported by researchers from The University of Chicago

    Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

    続きを読む 一部表示
    36 分
  • 220. How 5 simple questions can solve your toughest problems
    2024/09/18

    Have you ever wondered why some people find smart innovative solutions to problems, and others stay stuck?

    In this episode, you'll learn you a simple technique that innovators use to make new products and solve business challenges.

    And you can also use this methodology for any area of your life, so listen up!

    You'll learn about the 5 whys process, hear two case studies for how to use it, and get guidelines for how to get started.

    Timestamps

    00:00 Introduction

    02:46 Five Whys Methodology

    06:05 Applying the Five Whys: Bakery Example

    08:51 Applying the Five Whys: App Development Example

    12:01 Effective Use of the Five Whys

    13:53 Conclusion

    For the transcript, go to: https://www.techfornontechies.co/blog/220-how-5-simple-questions-can-solve-your-toughest-problems

    For more career & tech lessons, subscribe to Tech for Non-Techies on:

    • Apple
    • Spotify
    • YouTube
    • Amazon Podcasts
    • Stitcher
    • Pandora

    Growth Through Innovation

    If your organisation wants to drive revenue through innovation, book a call with us here.

    Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

    続きを読む 一部表示
    16 分

あらすじ・解説

Tech for Non-Techies helps Business Leaders have great careers in the Digital Age, with episodes on innovation, digital transformation, start-ups and how technology is changing business. Learn tech concepts, apply them to business strategy, and get practical advice on how to succeed as a Digital Leader today. Learn how to work with tech clients, transition career, succeed in digital transformation and start a company as a non-technical founder. Tech for Non-Techies is for: - Leaders in corporates going through digital transformation - Non-technical founders - Professionals who want to transition into a career in tech - Tech investors Hosted by tech entrepreneur, executive coach and Chicago Booth MBA Sophia Matveeva.
Tech for Non-Techies Ltd

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