🎙️ TBORE Episode 32: What’s Your Plan?

📌 In this episode of The Business of Real Estate podcast, Lynn Hoffmann and Eric Johnson tackle a crucial question every agent should be able to answer: "What's your listing plan?"

With new legislation affecting listing agreements—especially in Ontario—agents must now clearly outline and follow through on their marketing commitments.

Lynn and Eric dive into how a well-structured, client-focused listing presentation sets the tone for expectations, builds trust, and ultimately, wins listings.

You’ll learn:

✅ What must be included in your Schedule A

✅ Why referrals aren't an excuse to skip your presentation

✅ How to manage expectations and avoid awkward surprises

✅ The importance of tailoring your approach to client personalities

✅ Why preparation and having “bullets in your gun” makes all the difference

✅ How to overcome objections with confidence

Whether you're a new agent or a seasoned pro, this episode will help sharpen your skills and strengthen your value proposition.

👉 Don’t forget to like, comment, and subscribe for more insights from Lynn and Eric!

#RealEstate #RealEstatePodcast #ListingPresentation #TBORE #AgentTips #ClientExperience #RealEstateMarketing

🎙️ TBORE Episode 31: STOP saying "I'm a Realtor"... say THIS instead 🚀

Are you still introducing yourself as “just a realtor”? In this powerful episode of The Business of Real Estate (TBORE) podcast, hosts Lynn Hoffmann and Eric Johnson break down why your elevator pitch matters more than ever—and how to craft one that sets you apart from the sea of agents in the industry. Learn how to create a pitch that showcases:

✅ Who you are

✅ What you do

✅ Who you help

✅ And why YOU are the trusted guide your clients need

Discover 4-step and 5-step frameworks, storytelling tips, and how to make your pitch feel authentic, not rehearsed. Whether you're networking, listing, or chatting at Starbucks, your first impression is your pitch. Make it count. 💼✨ 📌

Don’t forget to LIKE, COMMENT, and SUBSCRIBE for weekly insights into the business side of real estate. 🎧 Listen now and learn how to turn small talk into serious opportunities!

🎙️ Mastering Luxury Real Estate | How to Break Into the High-End Market 🏡✨

In this episode of The Business of Real Estate podcast, Lynn Hoffmann and Eric Johnson sit down with luxury real estate expert Peter Philip Papazach. Discover how to break into the luxury real estate market, stand out as a specialist, and serve affluent clients with confidence and excellence. Learn the secrets to luxury branding, niche specialization, mastering high-end property knowledge, and delivering a world-class client experience. Perfect for agents looking to elevate their career in luxury residential real estate! 💼🏠 🔑

Topics Covered:

✅ How to become a luxury market expert

✅ The power of neighbourhood and product knowledge

✅ Selling high-end homes with confidence

✅ Branding for the luxury market

✅ Client service strategies that win referrals Subscribe now for more real estate coaching, agent tips, and expert insights!

#LuxuryRealEstate #RealEstatePodcast #TheBusinessOfRealEstate #LuxuryAgent #HighEndRealEstate #RealEstateBranding #LuxuryListing #RealEstateMindset #LuxuryHomes #AgentTraining #RealEstateCoaching #PeterPhilipPapazach #LynnHoffmann #EricJohnson #MississaugaRealEstate #TorontoLuxuryHomes #OakvilleLuxuryRealEstate