• The Content Byte

  • 著者: Rachel Smith
  • ポッドキャスト

The Content Byte

著者: Rachel Smith
  • サマリー

  • Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly bites of advice, tips and strategies for freelancers who make a living from using their words. We delve into our extensive contact books to bring special guests who share their stories of creating (and sustaining) successful freelance businesses.
    This content is copyright and the property of Rachel Smith and Lynne Testoni.
    続きを読む 一部表示

あらすじ・解説

Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly bites of advice, tips and strategies for freelancers who make a living from using their words. We delve into our extensive contact books to bring special guests who share their stories of creating (and sustaining) successful freelance businesses.
This content is copyright and the property of Rachel Smith and Lynne Testoni.
エピソード
  • Helen Dehen on how investing in your business can bring confidence and higher earnings
    2025/03/09

    This week Rachel & Lynne chat with communications consultant and writer Helen Dehen, talking about her commitment to upskilling herself and the many courses she has done - which have helped to drive her business and profitability.

    During our chat, Helen talks about her early career in TV journalism and her move to freelancing when her twins were born. She shares some of the courses she did in the the early days and how they positioned her to build a strong and successful freelance writing business.

    Helen talks about:

    • The value of investing in professional development and networking
    • How it gave her confidence in the early days of freelancing
    • What the return on investment has been with some of the courses she has done
    • Her experience with continuous learning, sharing insights from her experiences with various courses, conferences, and coaching programs
    • Her favourite courses and what she wouldn't do again

    Connect with Helen via her website: https://www.hydoralane.com.au/

    or via LinkedIn: https://www.linkedin.com/in/helen-dehen/

    Find Rachel www.rachelsmith.com.au

    Find Lynne www.lynnetestoni.com

    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    続きを読む 一部表示
    40 分
  • Petra Buchanan on the challenges of women working in media and freelance reinvention
    2025/03/02

    This week on the podcast, Rachel and Lynne chat with Petra Buchanan, an executive coach and mentor and company director with an international executive career in media, technology and business sectors.

    We talk about:

    • the changing role of women within media
    • what a non-executive director role involves
    • being the only woman in decision-making rooms
    • mistakes freelancers make
    • common challenges facing women in media careers
    • the importance of good mentors, and so much more

    Here are some of the links from our chat with Petra:

    https://psbventures.com.au/

    https://www.womeninmedia.com.au/

    https://www.womeninmedia.com.au/plans-pricing

    https://www.womeninmedia.com.au/programs/women-in-media-queensland-offers-a-5000-scholarship

    Find Rachel www.rachelsmith.com.au

    Find Lynne www.lynnetestoni.com

    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    続きを読む 一部表示
    47 分
  • Treasa Edmond on offering content strategy as a service
    2025/02/16

    Have we got a treat for you! This episode with content strategist, business coach and consultant Treasa Edmond is full of gold for any freelancer wanting to move up the value chain and secure more high-paying clients.

    In our wide-ranging chat, Treasa talks about:

    • The different between offering content strategy and a strategic consulting
    • Which one is an entry point for high-paying work
    • How strategy can open the gates to providing more effective content
    • How and why value pricing is better for this type of work
    • Her favourite client-finding strategies
    • Common mistakes freelancers make

    Capcut is here: https://www.capcut.com/

    Treasa's podcast is called Boss Responses: https://bossresponses.com/

    Or take a look at Strategy Bosses: https://bossresponses.com/strategy-bosses-community/

    Or through LinkedIn: https://www.linkedin.com/in/treasaedmond/

    Find Rachel www.rachelsmith.com.au

    Find Lynne www.lynnetestoni.com

    Rachel's List www.rachelslist.com.au

    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details.

    Episode edited by Marker Creative Co www.markercreative.co

    続きを読む 一部表示
    51 分

The Content Byteに寄せられたリスナーの声

カスタマーレビュー:以下のタブを選択することで、他のサイトのレビューをご覧になれます。