The Good Ship Illustration

著者: The Good Ship Illustration
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  • We’re here to offer no-nonsense advice for illustrators and image-makers navigating a creative career.

    At The Good Ship Illustration, we are all about finding your creative voice, standing out from the crowd, building career-longevity, and being yourself.

    We are Helen Stephens, Katie Chappell and Tania Willis - 3 full-time bread winning (mmm, bread) illustrators working in 3 separate niches of the illustration industry. Between us we've clocked up over 60 years of experience and illustration wisdom, and we're here to share it!

    You’d love your creative work if only you could find more time to do it, make more money, and feel confident with what you make. We believe you DO have what it takes, illustration needn’t be scary, and we’re with you all the way, along with the rest of the crew in our online community.

    © 2024 The Good Ship Illustration
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あらすじ・解説

We’re here to offer no-nonsense advice for illustrators and image-makers navigating a creative career.

At The Good Ship Illustration, we are all about finding your creative voice, standing out from the crowd, building career-longevity, and being yourself.

We are Helen Stephens, Katie Chappell and Tania Willis - 3 full-time bread winning (mmm, bread) illustrators working in 3 separate niches of the illustration industry. Between us we've clocked up over 60 years of experience and illustration wisdom, and we're here to share it!

You’d love your creative work if only you could find more time to do it, make more money, and feel confident with what you make. We believe you DO have what it takes, illustration needn’t be scary, and we’re with you all the way, along with the rest of the crew in our online community.

© 2024 The Good Ship Illustration
エピソード
  • Should I have 2 websites?” + how many mailers until you see results?
    2024/10/17

    Firstly, if you like this episode, you’ll LOVE The Business Course! Doors are open for enrollment until the 18th of October 2024. Be quick!

    You can read all about The Business Course here: https://www.thegoodshipillustration.com/business

    If you do miss the boat 😩 and the doors have already closed by the time you're listening to this, you can jump into our free ‘Get into Your Business Car' challenge here in the meantime:
    https://www.thegoodshipillustration.com/businesscar

    (Once those Business Course doors close, they’re closed. We’re strict.)


    Show Notes

    As soon as we start talking about marketing for illustrators, we (almost always) get the question, 'Should I have a separate Instagram account for my illustration work?'

    See also: Do I need more than one website? Do I need more than one newsletter?

    In this episode we're answering that burning question, plus lots more all about the rollercoaster that is sharing your illustration work online.

    Your online presence does NOT have to be shiny and polished. We're all about done-is-better-than-perfect, and we hope this episode gives you the firm-but-tender Good Ship kick up the bum you need to start sharing your stuff more consistently, whatever consistency means to you.

    Timestamps

    00:00 – Intro and today’s big question
    00:36 – One account or two?
    01:25 – The “doorway method” for your website
    04:38 – Juggling different styles in one space
    05:38 – Why adding a personal touch is key
    10:18 – Tweaking your marketing so that you get noticed
    19:52 – Wrapping it all up with some final thoughts

    p.s. it's NOT all about social media. We talk about offline options that are super effective too.

    Come and say hello!

    ✏️ @thegoodshipillustration
    🌏 www.thegoodshipillustration.com

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    21 分
  • Get your illustration work noticed by people who actually want to buy it.
    2024/10/16

    Firstly, if you like this episode, you’ll LOVE The Business Course! Doors are open for enrollment until the 18th of October 2024. Be quick!

    You can read all about The Business Course here: https://www.thegoodshipillustration.com/business

    If you do miss the boat 😩 and the doors have already closed by the time you’re listening to this, you can join the waiting list for a future round. You can get stuck into our free ‘Get into Your Business Car’ challenge here in the meantime: https://www.thegoodshipillustration.com/businesscar

    (Once those doors close, they’re closed. We’re strict.)


    **Shownotes:**

    Yes yes, there is a HUGE amount of joy to be had in the creative side of illustration.

    But when your work is both a joy to make, and sells well, too? That's a whole new level of good stuff.

    In this episode, we talk all about selling your work! All 3 of us have run online shops at some point in our illustration careers, and we dig into the things that worked for us to get our work seen and, most importantly, sold.

    We're not shy about talking about pricing and the perils (+ good bits) of managing an online shop and in this episode you can expect

    🚢 Social media marketing for illustrators running a product-based business
    🚢 Building an email newsletter audience
    🚢 Selling your illustrations & illustrated products at fairs
    🚢 Running an online shop & more 🤩

    See you in there!

    x Helen, Katie & Tania

    Timestamps:

    00:00 Hello!

    00:59 Running an online shop: what's it like? What works well?

    03:15 Marketing strategies 🤓 for online shops

    04:38 Pre-selling - your new secret superpower (so that you don't end up living in a house full of unsold products.)

    07:37 Postage challenges

    09:46 Selling to other shops and wholesale

    13:28 Pricing strategies and stuff to consider

    20:36 In-Person Markets and Pop-Up Shops

    23:17 👋🏻 Byee!

    Come and say hello!

    ✏️ @thegoodshipillustration
    🌏 www.thegoodshipillustration.com

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    24 分
  • Busy? How to handle multiple illustration projects like a pro.
    2024/10/15

    Firstly, if you like this episode, you’ll LOVE The Business Course! Doors are open for enrollment until the 18th of October 2024. Be quick!

    You can read all about The Business Course here: https://www.thegoodshipillustration.com/business

    If you do miss the boat 😩 and the doors have already closed by the time you’re listening to this, you can join the waiting list for a future round. You can get stuck into our free ‘Get into Your Business Car’ challenge here in the meantime: https://www.thegoodshipillustration.com/businesscar

    (Once those doors close, they’re closed. We’re strict.)


    **Show Notes: **

    In today’s business podcast **puffs up shoulder pads** we had a good chat about the fine art of juggling when you have more than one illustration project on the go.

    Setting boundaries and managing expectations came up a LOT. Clear communication and smart scheduling are biggies, especially when it comes to working with publishers and keeping yourself sane & your deadlines on track. We also touch on negotiating rush fees and the importance of having a dedicated schedule for client feedback so you don’t get stuck in one of those endless revision loops of doom! 😩

    Plus, we grilled Helen on the nitty-gritty of working in the publishing world.

    Behoooold, the timestamps!

    Timestamps:

    00:00 – Introduction and Listener Questions

    00:22 – Managing Multiple Projects and Avoiding Burnout

    01:00 – Scheduling and Client Communication

    05:53 – Setting Boundaries and Handling Rush Jobs

    07:43 – Client Feedback and Project Management

    10:58 – Publishing Industry Insights

    16:42 – A nice awkward Good Ship goodbye 👋

    Come and say hello!

    ✏️ @thegoodshipillustration
    🌏 www.thegoodshipillustration.com

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    17 分

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