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In this episode of Creative Friction, Madeline and Jeff dive into the topic of Pride Month and the increasing corporatization and monetization of the LGBTQ+ community. They discuss the performative marketing strategies employed by brands during this time and the pushback from queer individuals. Join the conversation as they explore the challenges faced by creative entrepreneurs in staying true to their roots while navigating the commercialization of Pride.
Listen in as we speak about:
- Rainbow Washing in Pride Marketing
- How Corporations can support the LGBTQ+ Community
- Why we need to evaluate actions, not just words
- Why brands must evolve with consumers
And much, much, more!
Connect with Your Hosts:
The Meade Company
Jeff Meade
Fearless Foundry
Madeline Reeves
Thank you for listening to Creative Friction! Please leave us a rating and review if you enjoyed the show. If you want to learn more about Fearless Foundry or The Meade Company, visit our websites!
Creative Friction is a podcast for creatives and agency owners seeking honest and practical guidance on how to grow their business. Tune in for new episodes the first Friday of the month!
All audio and video recordings are owned by Madeline Reeves and Jeff Meade, recorded live every other Friday on LinkedIn, and are released once a month. Music is by Premium Beats.