• The Pubcast with Jon Loomer

  • 著者： Jon Loomer
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The Pubcast with Jon Loomer

著者： Jon Loomer
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  • Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
    2012-25
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あらすじ・解説

Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
2012-25
エピソード
  • Is Your Campaign Objective Irrelevant?

    Is Your Campaign Objective Irrelevant?
    2025/04/16

    Advertisers often misunderstand what campaign objectives actually do. Jon explains why saying you're running a "sales campaign" or "traffic campaign" is misleading.
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    8 分
  • Why Your Performance Goal Changes Everything

    Why Your Performance Goal Changes Everything
    2025/04/09

    Your performance goal defines everything about your Meta ad delivery - who sees your ads, what quality of results you get, and which placements are used. Jon explains how the algorithm interprets each goal and why some lead to far better outcomes than others.
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    9 分
  • What You Don't Know About Meta Attribution

    What You Don't Know About Meta Attribution
    2025/04/02

    Most advertisers have misconceptions about how Meta attribution actually works. Jon covers four key aspects that explain why your Ads Manager results rarely match your backend data.
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    7 分

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