• The Spa Coach

  • 著者: Jamie Martin
  • ポッドキャスト

The Spa Coach

著者: Jamie Martin
  • サマリー

  • No matter where you are on your spa ownership timeline: a student, a solo provider, or learning to manage a team, this is your community. My name is Jamie at The Spa Coach. Join your people at our Facebook group The Spa Coach and on Instagram at Jamiethespacoach. These are places to ask questions, exchange ideas, and get the ball rolling on making your spa business work for you.
    Jamie Martin
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あらすじ・解説

No matter where you are on your spa ownership timeline: a student, a solo provider, or learning to manage a team, this is your community. My name is Jamie at The Spa Coach. Join your people at our Facebook group The Spa Coach and on Instagram at Jamiethespacoach. These are places to ask questions, exchange ideas, and get the ball rolling on making your spa business work for you.
Jamie Martin
エピソード
  • The Spa Coach #007: Events, Part One
    2025/02/10

    Homework:

    1) Strategize your year goal

    2) Visit thespa.coach to connect with me!keyword

    Event planning, spa business, community building, client relationships, marketing strategies, revenue generation, social media promotion, brand awareness, client engagement, product sales

    In this conversation, Jamie The Spa Coach discusses the significance of hosting events for spa businesses, emphasizing the importance of community, relationships, and effective planning. She shares insights on maximizing revenue, creating brand awareness, and utilizing social media for promotion. Jamie also highlights the need for engaging client experiences during events and the value of follow-up strategies to build long-term relationships with clients.takeaways

    • Hosting events can significantly boost your business.
    • Community and relationships are key to success.
    • Planning is essential for a successful event.
    • Maximize revenue by incorporating events into your strategy.
    • Brand awareness is crucial for attracting new clients.
    • Social media is a powerful tool for event promotion.
    • Engaging experiences keep clients coming back.
    • Product sales can enhance event profitability.
    • Follow-up is vital for maintaining client relationships.
    • Creating a sense of community can lead to lasting loyalty.
    • Unlocking Spa Success Through Events
    • The Power of Community in Spa Business
    • "You can do this as a solo."
    • "We need to make money to stay open."
    • "This is a thriving year."

    00:00 Introduction to Event Hosting

    04:50The Importance of Revenue Generation

    09:04 Building Brand Awareness and Community

    12:23 The Power of Word-of-Mouth Marketing

    16:16 Creating Exclusive Offers and Packages

    19:18 Retail Strategies for Events

    23:15 Post-Event Follow-Up and Client Retention

    25:56 Creating Memorable Experiences

    29:38Conclusion and Next Steps

    30:04Introduction to Jamie's Spa Coaching

    Homework:

    1) Strategize your year goal

    2) Visit thespa.coach to connect with me!

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    30 分
  • The Spa Coach #006: Hiring
    2025/01/25

    keywordsonboarding, hiring, team culture, employee compensation, payroll, bookkeeping, employee training, client relationships, interview techniques, workplace culturesummaryIn this conversation, Jamie The Spa Coach shares her insights on the onboarding and hiring process for spa owners. She emphasizes the importance of creating a supportive team culture, effective compensation structures, and the necessity of payroll and bookkeeping. Jamie discusses the challenges of hiring the first employee, recognizing when to expand the team, and building strong relationships with clients. She also provides practical advice on interviewing techniques and creating a positive workplace culture through immersive onboarding experiences.takeaways

    Onboarding is crucial for setting the tone of your business. Hiring your first employee can be overwhelming but rewarding. Compensation structures should reflect the work and responsibilities of employees. Utilizing resources like the Small Business Administration can help new business owners. Creating a supportive work environment fosters team culture and growth. Recognizing burnout is essential for maintaining passion in your work. Effective interviewing techniques can help find the right fit for your team. Building relationships with clients enhances the overall experience. Onboarding should be an immersive experience for new employees. Establishing a positive workplace culture is key to employee retention.

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    39 分
  • The Spa Coach #005: Daydreaming & Doing
    2025/01/16

    Summary

    In this episode of the Spa Coach Podcast, Jamie discusses the importance of daydreaming as a tool for entrepreneurs in the spa industry. She emphasizes the need for self-care, community support, and preparation for growth and change in business. Jamie shares her personal experiences and insights on how to navigate the challenges of being a business owner while maintaining a healthy work-life balance. The conversation encourages listeners to empower themselves and others in their journey towards success.takeaways

    If you're drawn to the spa industry, you've found your people. Daydreaming is crucial for envisioning your business future. The path from dreaming to doing is often self-imposed obstacles. Self-care is not just a luxury; it's essential for business owners. Surround yourself with a supportive community to thrive. Planning for growth should start well before you need it. Bartering can be a valuable resource for small business owners. Accountability is key to maintaining self-care routines. Empower your team by promoting wellness and self-care. Your journey is unique; embrace it and share your story.

    Homework: Make one small change this week. Book yourself a spa trade (on a different day so you can relax after the end of your day) or get to a stretching routine. Nurture your friendships.

    Visit thespa.coach for connections with Jamie, and the rest of the spa sisters.

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    26 分
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