Episode 11: Building Confidence in the Sales Arena: Strategies for Overcoming Doubt
Is a lack of confidence holding you back in sales, especially when the stakes are high?
In this empowering episode, Stephen addresses a common yet seldom-discussed challenge in the sales profession—overcoming self-doubt and building unwavering confidence. From his humble beginnings, observing the tenacity of his father and grandfather, to the pinnacle of creating the revolutionary Trojan Horse method, Stephen's journey is a masterclass in transforming adversity into opportunity.
In facing his own challenges, Stephen developed four key strategies to bolster confidence and ensure success in any sales situation:
IN THIS EPISODE YOU’LL DISCOVER THOSE STRATEGIES, INCLUDING:
Stop Needing the Business: Learn to approach each sale with the mindset that you want the business, but you don't need it. This shift in perspective reduces pressure and elevates your negotiation position, allowing for more authentic interactions.
Remember, It's a Game: Sales should be fun. Treating it like a game can alleviate stress and help you stay focused on the joy of the process rather than the fear of failure.
Learn, Every Single Time: Embrace every sales encounter as a learning opportunity, whether you close the deal or not. This mindset promotes continuous growth and resilience, turning potential setbacks into valuable lessons.
Take Risks: Stepping out of your comfort zone is essential for growth. Stephen shares how calculated risks can lead to significant rewards, encouraging you to embrace uncertainty as a pathway to success.
Celebrate Small Wins: Recognise and celebrate every success, no matter how small. This practice builds momentum and fosters a positive outlook, reinforcing your confidence with each achievement.
Visualise Success: Implement visualisation techniques to anticipate successful outcomes. Stephen emphasizes the power of mental rehearsal in preparing for sales encounters, boosting confidence by envisioning positive interactions and victories.
Stephen generously shares insights into how adopting these strategies not only transformed his approach to sales but also led to the development of a sales methodology that prioritizes connection, integrity, and mutual satisfaction.
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ABOUT STEPHEN CHEEVERS
Stephen Cheevers is the visionary founder behind Coaches’ Closers, a groundbreaking “Trojan Horse” sales training methodology that has redefined the essence of selling in the modern age. Inspired by the teachings of sales legends and his own experiences across diverse fields, Stephen developed the Trojan Horse approach proves you can wear a suit, share a laugh and close deals without ever compromising on professionalism or results. His method, celebrated for transforming sales from mere transactions to meaningful interactions, has empowered countless individuals to achieve satisfaction in their sales careers based on a methodology where laughter is the currency.
WHERE TO FIND STEPHEN CHEEVERS
Instagram: @cheeverscloses
Facebook: facebook.com/cheeverscloses
YouTube: instagram.com/@cheeverscloses
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