• The lies of brand safety

  • 2022/06/23
  • 再生時間: 53 分
  • ポッドキャスト

The lies of brand safety

  • サマリー

  • In this episode, your host, Somer Simpson, is joined by CEO of Nobl, Cedar Milazzo, and Co-Founder at Check my Ads Institute, Claire Atkin, where they uncover the missteps of big tech, which often start with thinking brand-first instead of customer-first. Responsible media starts with considering customer perspectives and problems and developing solutions specifically for them.

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    This podcast is brought to you by Quantcast. Quantcast's mission is to champion a free and open internet. We are the creators of a new and innovative intelligent audience platform that empowers brands, agencies, and publishers to know and grow their audiences, being able to reach people in the right place at the right moment. Whether you want to run your own advertising campaigns or have them fully managed by our expert account team, we’re here to support you. Get in touch to learn about our different services options to fit your needs. Connect with us today!

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あらすじ・解説

In this episode, your host, Somer Simpson, is joined by CEO of Nobl, Cedar Milazzo, and Co-Founder at Check my Ads Institute, Claire Atkin, where they uncover the missteps of big tech, which often start with thinking brand-first instead of customer-first. Responsible media starts with considering customer perspectives and problems and developing solutions specifically for them.

++++

This podcast is brought to you by Quantcast. Quantcast's mission is to champion a free and open internet. We are the creators of a new and innovative intelligent audience platform that empowers brands, agencies, and publishers to know and grow their audiences, being able to reach people in the right place at the right moment. Whether you want to run your own advertising campaigns or have them fully managed by our expert account team, we’re here to support you. Get in touch to learn about our different services options to fit your needs. Connect with us today!

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