• Times Internet’s Vivek Girotra on Increasing FinTech App Retention and Meeting Engagement Goals

  • 2022/09/23
  • 再生時間： 45 分
  • ポッドキャスト

Times Internet’s Vivek Girotra on Increasing FinTech App Retention and Meeting Engagement Goals

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  • If you want your FinTech app to thrive, perfect your lifestyle marketing system. That’s what Times Internet’s VP of Growth Marketing, Vivek Girotra, recommends. In episode #484, our host Peggy Anne Salz questions Girotra on best practices for FinTech apps to increase user retention and meet engagement goals. Girotra implores marketers to leverage market cycles, personalize communications, and get creative with metrics while he announces Abound – a neobank for Indian expats who live outside the subcontinent.





    Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content

    Advertising Inquiries: https://redcircle.com/brands

    Privacy & Opt-Out: https://redcircle.com/privacy
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あらすじ・解説

If you want your FinTech app to thrive, perfect your lifestyle marketing system. That’s what Times Internet’s VP of Growth Marketing, Vivek Girotra, recommends. In episode #484, our host Peggy Anne Salz questions Girotra on best practices for FinTech apps to increase user retention and meet engagement goals. Girotra implores marketers to leverage market cycles, personalize communications, and get creative with metrics while he announces Abound – a neobank for Indian expats who live outside the subcontinent.





Support this podcast at — https://redcircle.com/mobile-presence8298/exclusive-content

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy
続きを読む 一部表示

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