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サマリー
あらすじ・解説
The clothing retail landscape is changing fast, with the rise of online-only, pre-loved and rental business models. At the same time, the ultra-fast clothing sector is also growing rapidly. Where do new circular business models fit in? Can brands afford to get on board? Or is it case of: can't afford not to?
In this episode, we decode growth opportunities and innovations in resale, rental and repair, and get to grips with a challenging dilemma: how can we change the way we choose and enjoy our clothes while ensuring that retail thrives, responsible brands flourish and jobs are retained?
Your host Clare Press sits down with Kellie Hush, chief brand and strategy officer of The Volte, and The Iconic's CCO, Gayle Burchell to discuss:
- Who's renting fashion, and why?
- The resale opportunity
- The problem of non-wearables
- Strategies for reducing returns
- How data can help
- Durability in a world of multiple owners
For more info and to follow our journey visit, seamlessaustralia.com
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