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サマリー
あらすじ・解説
How do you improve on great? Rita's Italian Ice is a national phenomenon with successful shops across the country. But the company is constantly looking to build on that success. Brianne Barket, Senior Diretor for product development at Rita's, discusses how new products are conceived, optimized and introduced to the brand's enthusiastic consumers. Brianne was a terrific guest and the interview was conducted by our student producers, Joe and Mackenzie.