This is it, we made it! Part 6 of the 6-part mini-workshop Alchemy Essentials. This is the final layer to really bring it all home and put the magic touches on your experience to wow and dazzle.

I'm talking about going beyond the welcome gift and .pdf guide.

Part 6: After The Yes.

PS- High-End Alchemy program https://www.stephzakas.com/high-end-alchemy

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠https://www.stephzakas.com/spark-session⁠

Get in, we’re making some magic over on Substack.

https://stephzakas.substack.com/about

Part 5 of the 6-part mini-workshop- Alchemy Elements for higher paying bookings and carving out your own market in the industry is Marketing Magic.

High-End sales are different than selling in the low range. Listen in to hear the top 3 mistakes I see in the sales process, how your internal landscape could effect your sales outcome, and what high-end buyers look for instead.

PS- High-End Alchemy program ⁠https://www.stephzakas.com/high-end-alchemy ⁠

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠⁠https://www.stephzakas.com/spark-session⁠

PPS- Get in, we’re making some magic over on Substack.

⁠https://stephzakas.substack.com/about⁠

The next part of your Alchemy Elements for higher paying bookings and carving out your own market in the industry is Marketing Magic.

This is part 4 in the 6 part audio mini-workshop Alchemy Elements!

What's your marketing magic?

PS- High-End Alchemy program ⁠https://www.stephzakas.com/high-end-alchemy ⁠

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠⁠https://www.stephzakas.com/spark-session⁠

Get in, we’re making some magic over on Substack.

https://stephzakas.substack.com/about

PART 3 (OF 6) OF THE AUDIO MINI-COURSE- ALCHEMY ESSENTIALS: Experience

(Listen to part 1 & 2 before this if you haven't! EPISODES 40 & 41)

I'm going a little rogue on these next few episodes. This 6-part mini-workshop for the 6 essential layers needed to move into the high-end market.

Each episode builds on another layer of the 6 essentials needed to grow your business, carve out your own market, and move into high-end.

This is the 2nd layer of the 6-part mini-workshop series: Alchemy Essentials.

PS- High-End Alchemy program ⁠https://www.stephzakas.com/high-end-alchemy ⁠

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠⁠https://www.stephzakas.com/spark-session⁠

PART 2 (OF 6) OF THE AUDIO MINI-COURSE- ALCHEMY ESSENTIALS: Aligned Client

(Listen to part 1 before this if you haven't! EPISODE 40)

I'm going a little rogue on these next few episodes. This 6-part mini-workshop for the 6 essential layers needed to move into the high-end market.

Each episode builds on another layer of the 6 essentials needed to grow your business, carve out your own market, and move into high-end.

This is the 2nd layer of the 6-part mini-workshop series: Alchemy Essentials.

PS- High-End Alchemy program ⁠https://www.stephzakas.com/high-end-alchemy ⁠

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠⁠https://www.stephzakas.com/spark-session⁠

PART 1 (OF 6) OF THE AUDIO MINI-COURSE- ALCHEMY ESSENTIALS

I've been getting a lot of questions lately about what are the essentials of transitioning your creative service into high-end bookings.

So, I'm going a little rogue on these next few episodes. I introduce to you this 6-part mini-workshop for the 6 essential layers needed to move into the high-end market.

This is the first layer of the 6 part mini-workshop series: Alchemy Essentials.

Referenced: Episode 38- 2024 Buyer Behavior

PS- High-End Alchemy program ⁠https://www.stephzakas.com/high-end-alchemy ⁠

PPS- Book a SPARK Session to get immediate help with one-off sessions & choose your own adventure.

A 30-minute session, a 90-minute session, or a recorded brand audit.

⁠⁠https://www.stephzakas.com/spark-session⁠

This is a bit of a Steph moment, but, I'm hoping this helps you uncover what it takes to book at high-end, or book high-end of the industry roles.

In this episode, I tackle a conversation I'm hoping to bring another perspective to creative-industry providers on whether or not you need industry experience to book high-end, and, whether it's true that high-paying clients ''aren't demanding''?

PS- Join the High-End Alchemy™ waitlist here. https://www.stephzakas.com/high-end-alchemy

This podcast today is all about 2024 buyer behavior changes and the 5 things that I've seen with a tidal wave shift for creative entrepreneurs & performance artists or athletes wanting to focus on personal branding and creating raving fans.

Last year was the crescendo of the wave, I would say, and there's no turning back from here.

So it has changed. It has shifted. People are buying differently. This podcast is from the lens of a creative entrepreneur, however, if you are not an entrepreneur (yet) and are in the performing arts space and multi-hyphenate talents.

The way that people buy is the same way that they make decisions on whether they want to listen to your music or not or if they want to go to your live concert or not.

So it's all the same. It all comes back to the psychology of how people essentially make decisions and essentially lean into and attach themselves to a brand.

Why do people make these decisions too? Wait in line virtually for these tickets for so long and pay so much for The Eras Tour?

So it doesn't matter if you are an entrepreneur or if you are a performing artist. It's all the same because you're still working with people's brains.

Your listeners and your buyers all have a human brain generally, unless your cat likes Taylor Swift. That's also a possibility.

PS- Check out more info and join High-End Alchemy™ here. The 6-week live sprint starts March 4th, 2024.

https://www.stephzakas.com/high-end-alchemy

State of the Connected Customer," Salesforce, 2023

https://www.hubspot.com/marketing-statistics?__hstc=233546881.080e9234ed39e55808621ab8e2d9e8e2.1617122470747.1617122470747.1617122470747.1&__hssc=233546881.1.1617122470748&__hsfp=2277871135&_ga=2.137539190.736585117.1617122469-1923623018.1617122469&hubs_post=blog.hubspot.com%2Fmarketing%2Fmarketing-trends&hubs_post-cta=%2047%25%20of%20buyers

https://consumergoods.com/new-research-shows-consumers-more-interested-brands-values-ever