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There are 1.3 billion people around the world who identify as having a disability. When you include friends and family, the disability market touches 53 percent of all consumers. It is the world’s largest emerging market. Unleash Different reveals how companies like Google, PepsiCo, and Nordstrom are attracting people with disabilities as customers and as employees. Replacing “nice to do” with “return on investment” allows market forces to take over and the world’s leading brands to do what they do best: serve a market segment - in this case, the disability market.

Eric Davidson was a beautiful, fair-haired toddler when the Halifax Explosion struck, killing almost 2,000 people and seriously injuring thousands of others. Eric lost both eyes - a tragedy that his mother never fully recovered from. Eric, however, was positive and energetic. He also developed a fascination with cars and how they worked, and he later decided, against all likelihood, to become a mechanic. Assisted by his brothers, who read to him from manuals, he worked hard, passed examinations, and carved out a decades-long career.

Fairy tales shape how we see the world, so what happens when you identify more with the Beast than Beauty? Amanda Leduc looks at fairy tales from the Brothers Grimm to Disney, showing us how they influence our expectations and behaviour and linking the quest for disability rights to new kinds of stories that celebrate difference.

From the Periphery consists of more than 30 first-person narratives of everyday people who describe what it's like to be treated differently by society because of their disabilities. The stories are raw and painful, but also surprisingly funny and deeply inspiring. The oral histories describe anger, independence, bigotry, solidarity, and love - in the family, at school, and at the workplace. From the Periphery will become a classic collection that increases understanding of the lived experiences of people with disabilities.

He grew up, he says, at "belt-buckle level" and stayed there until Kevan's beloved posse decided to leave his wheelchair at the Atlanta airport, board a plane for France, and have his friends carry him around Europe to accomplish their dream to see the world together! Kevan's beloved posse traveled to Paris, England, and Ireland, where, in the climax of their adventure, they scale 600 feet up to the 1,400-year-old monastic fortress of Skellig Michael.

Be inspired by the story of Kevin Atlas (formerly Laue), whose faith and perseverance helped him become an NCAA Division I basketball player, despite being born with only one arm. Even before entering the world, Kevin Atlas was a fighter. He should have died in childbirth, as the umbilical cord was wrapped around his neck twice, but he survived because his left arm was in the middle of it, allowing blood to flow to his brain. But since circulation was cut off in that arm, he was born with his left arm ending just below his elbow.

Desperate to alleviate her son's constant rages and their crushing toll on the family, Donnie Kanter Winokur comes up with an innovative, untested, four-pawed solution: a golden retriever service dog named Chancer. Chancer is specially trained to give Iyal a unique love he desperately needs. But in this true-life tale infused with moments of despair, tenderness, and humor, Chancer turns out to be what the entire family has needed to stay - and grow - together.

Amit Patel is working as a trauma doctor when a rare condition causes him to lose his sight within 36 hours. Totally dependent on others and terrified of stepping outside with a white cane after he's assaulted, he hits rock bottom. He refuses to leave home on his own for three months. With the support of his wife, Seema, he slowly adapts to his new situation, but how could life ever be the way it was? Then his guide dog, Kika, comes along....

Blindness in the 1950s was a social stigma. Stephen's mother wanted a normal life for him, so he fought desperately to uphold the illusion of sight. For a child frantic to fit in, each day was an exhausting pretence. He managed to ride a bike, when even reading involved pressing his nose to the page and painfully forcing his eyes to concentrate. Head up, he strode through a carefully memorized labyrinth of streets, hoping to fool passers-by that he could actually see.

It was a crisp winter day when six-year-old Kacey McCallister lost both of his legs, forever altering the course of his life. This unthinkable trial could have broken him, but from that day forward, he chose to rise above his circumstances and learn to live without limits. For those struggling to find hope in the depths of physical, spiritual, or emotional trials, this incredible story of one man’s unbreakable courage will inspire and motivate listeners to not only survive, but thrive amidst life’s challenges.

From the disability rights advocate and creator of the #DisabledAndCute viral campaign, a thoughtful, inspiring, and charming collection of essays exploring what it means to be black and disabled in a mostly able-bodied white America.

A powerful journey from star athlete to sudden paralysis to creative awakening, award-winning science-fiction writer Nnedi Okorafor shows that what we think are our limitations have the potential to become our greatest strengths.

Texas governor and rising star in the Republican Party - one of the first prominent politicians to govern from a wheelchair since Franklin D. Roosevelt - Governor Greg Abbott pens his deeply personal and inspiring life story and proposes a plan to restore America to greatness in what Newt Gingrich calls a "bold and compelling" read. Texas Governor Greg Abbott lost his ability to walk when a huge oak tree crashed down on his back, fracturing vertebrae into his spinal cord, leaving him forever paralyzed.

They put a price on his head. They did everything they could to disrupt his mission. Finally, when an antitank mine tore off his right foot, the warriors of jihad in Iraq thought they had neutralized one of their most resourceful, determined foes.

The incredible life story of Haben Girma, the first Deafblind graduate of Harvard Law School, and her amazing journey from isolation to the world stage. Haben defines disability as an opportunity for innovation. She learned non-visual techniques for everything from dancing salsa to handling an electric saw. She developed a text-to-braille communication system that created an exciting new way to connect with people.

Award-winning author Mark Richard delivers a fascinating and unique memoir. Born in the South with deformed hips, Richard was tagged a “special” child. Nothing was expected of him. But as a young man, he decided to strike out and experience as much of our strange world as he possibly could.

Owen-known to his family as "little buddy" or "Little B"-has a rare genetic disorder that leaves him largely confined to a wheelchair. Before being united with Haatchi, Little B was anxious and found it difficult to make friends. Haatchi-an adorable Anatolian Shepherd puppy-was abused and left for dead on railroad tracks. He was struck by an oncoming train, and although his life was saved, his leg and tail were partially severed. Haatchi was left massively disabled and totally dispirited.

On October 3, 2005, Kapacziewski and his soldiers were coming to the end of their tour in Northern Iraq when their convoy was attacked by enemy fighters. A grenade fell through the gunner’s hatch and exploded, shattering Kapacziewski’s right leg below the knee, damaging his right hip, and severing a nerve and artery in his right arm. He endured more than forty surgeries, but his right leg still wasn’t healing as he had hoped, so in March 2007, Kapacziewski chose to have it amputated.

Blinded at age three, Mike May defied expectations by breaking world records in downhill speed skiing, joining the CIA, and becoming a successful inventor, entrepreneur, and family man. He had never yearned for vision. Then, in 1999, a chance encounter brought startling news: a revolutionary stem-cell transplant surgery could restore May's vision.

A young man once called unteachable journeys across America to investigate the lives of those, like himself, who are forced to create new ways of living in order to survive.