検索キーワード： ビジネス分野

Paradoxe entre l’abondance pour le consommateur et ses choix de plus en plus restreints ; mépris  de la propriété intellectuelle, donc incapacité  d’assurer un revenu décent aux créateurs ; modèle  d’affaires ne servant que les monopoles (70 % à  85 % des revenus publicitaires engrangés par  Google, YouTube, Facebook, Netflix… ) ; "indifférence" politico­juridique, car les gouvernements  ne semblent pas vouloir remédier à cette situation.

Making Money with Music gives you over 100 revenue streams and the knowledge on how to tap them. Whether you're a solo artist, band, DJ, EDM producer, or other musician, this book gives you strategies to generate revenue, grow your fan base, and thrive in today's technology-driven music environment. Plus, it lists hundreds of services, tools, and critical resources you need to run your business and maximize income.

Since 2001, the US Department of State has been sending hip hop artists abroad to perform and teach as goodwill ambassadors. There are good reasons for this: Hip hop is known and loved across the globe, acknowledged and appreciated as a product of American culture. Hip hop has from its beginning been a means of creating community through artistic collaboration, fostering what hip hop artists call building.

In The Entrepreneurial Artist: Lessons from Highly Successful Creatives, Aaron Dworkin offers an engaging, practical guide to achieving artistic fulfillment, both personally and professionally. Based on the accomplishments of Shakespeare, Mozart, and several contemporary creatives, these lessons will help you realize your goal - no matter your medium. Dworkin personally interviewed Emmy-winning actor Jeff Daniels, Tony-award winning choreographer Bill T. Jones, Grammy award-winning musician Wynton Marsalis, and Pulitzer Prize winner Lin-Manuel Miranda, among others.

In It for the Long Run: A Musical Odyssey is Jim Rooney's kaleidoscopic firsthand account of more than five decades of success as a performer, concert promoter, songwriter, music publisher, engineer, and record producer. As witness to and participant in over half a century of music history, Rooney provides a sophisticated window into American vernacular music. Following his stint as a Hayloft Jamboree hillbilly singer in the mid-1950s, Rooney managed Cambridge's Club 47, a catalyst of the '60s folk music boom.

Doctor Dread has committed his life to producing reggae music and releasing it on his label, RAS Records. He has become one of the world's foremost reggae producers and has worked with almost all the genre's icons: Bunny Wailer, Black Uhuru, Ziggy and Damian Marley, Gregory Isaacs, and others. This audiobook, full of behind-the-scenes stories, has shocking chapters that reveal aspects of reggae never before explored.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.

For 20 years, Merge Records has remained true to their belief that you can sign bands because you love their music and respect what they're trying to do. As giant corporate labels struggle for survival, Merge has garnered a secure and growing fan base while releasing some of the best music of our time. Our Noise is the history of the much loved label as seen by those who were there. It features interviews with and profiles of now releases some of indie rock's biggest names.

For almost 30 years as label boss, producer and talent conductor at XL Recordings, Richard Russell has discovered, shaped and nurtured the artists who have rewritten the musical dictionary of the 21st century, artists like The Prodigy, The White Stripes, Adele, M.I.A., Dizzee Rascal and Giggs. Growing up in north London in thrall to the raw energy of 80's US hip hop, Russell emerged as one part of rave outfit Kicks Like a Mule in 1991 at a moment when new technology enabled a truly punk aesthetic on the fledgling free party scene.

Alan Krueger, the former chairman of the president's Council of Economic Advisers, uses the music industry as a way in to explain the principles of economics and the forces shaping our economic lives. As economists recognise, the music industry is often a leading indicator of today's economy; it is among the first to be disrupted by the latest wave of technology, and examining the ins and outs of how musicians create and sell new songs and plan concert tours offers valuable lessons for what is in store for businesses and employees in other industries that are struggling to adapt.

In 1968 Mick Jagger couldn't understand why the Rolling Stones were broke. The man he asked for help was a German prince, a merchant banker. They forged an unlikely alliance which re-invented the business of rock 'n' roll. As a youthquake shook the Establishment, Prince Rupert Loewenstein thrived in both worlds, never relinquishing his elegance or decorum. Coolly impartial and dryly humorous, this is a refreshingly different take on the rock 'n' roll world from within its inner sanctum.

This book teaches you how to become a successful professional musician, a tried-and-true career musician. What exactly does being a career musician mean? You will earn a living from playing your instrument, writing songs, composing, producing, teaching...you name it....You will learn how to capitalize on your creative talents! Through the author's 30 years of experience as a career musician himself, Nomad walks you through Ethos, a system of guiding life principles that every pro musician should adhere to.

During his time as managing director of Fierce Panda (a role he holds to this day), Simon was responsible for discovering bands such as Coldplay, Keane, Placebo and countless other acts of independent hue—some of whom have gone on to achieve earth-shattering musical superstardom, while others have merely packed out the Bull & Gate in north London on a wet Wednesday evening. Now, Simon's fascinating memoir tells the unfiltered story of his time at the indie coalface.

Immerse yourself in a symphony of positivity as this book weaves together a tapestry of affirmations designed to nurture confidence, ignite creativity, and foster a mindset of success. With chapters dedicated to various facets of a musician's life, from skill cultivation to collaboration, mental well-being to gratitude, this book is a heartfelt companion for those who seek inspiration and empowerment in the pursuit of musical excellence.

"Rock the Party!" ist ein praxisorientiertes Handbuch für angehende und erfahrene Event DJs. Das Buch wurde ursprünglich unter dem Titel "Der Allround DJ" veröffentlicht und ist nun in einer aktualisierten und erweiterten Version erhältlich. Mit einer Fülle an wertvollen Tipps und Tricks vermittelt es fundierte Kenntnisse für ein erfolgreiches Event-Entertainment. Von der Planung und Vorbereitung bis hin zur Umsetzung der Veranstaltung, bietet das Buch umfassende Anleitungen für die richtige Songauswahl, den Einsatz von Equipment uvm.

Dear actor or writer or creative in Los Angeles: You moved to LA with talent, willingness to work hard, and determination to be successful—no matter how hard it got. But is pain and suffering the price of success in the entertainment industry? Or is there a better way? How to thrive in LA while hustling in Hollywood shares invaluable wisdom gleaned from hundreds of successful Hollywood creatives about how to make it as a professional working creative in Hollywood while living a life you love. It can be done!

PARTY BOYS is the amazing true story of how a family from a small farm town in Canada built an entertainment empire in New York City where more than 40 million people danced, laughed, and had the time of their lives.

Banker-turned-writer Nels Abbey offers an alternative and entertaining look at business and economics through the rise and triumph of Hip-Hop. This is the story of how rap industrialists—like Jay-Z, Suge Knight, Sylvia Robinson, Puff Daddy, 50 Cent and Bryan 'Birdman' Williams—took chronic economic pain and turned it into champagne. With a business acumen often acquired in the streets, these moguls created and sustained a multi-billion-dollar industry—leaving Greek mythology-worthy stories of success and failure, betrayal and revenge in their wakes.

"Hired Musician" is a co-authored work about how to make a living as a musician. Mat Maxwell and Seth Costner have distilled their years of experience into a comprehensive guide that's as informative as it is engaging. Raw, real, and written for aspiring and established musicians alike, "Hired Musician" is your roadmap to getting and keeping gigs.

Sync music is vastly different from what is on the radio and that is the challenge. I won't reveal any secret techniques with this book. I just want the next Sync Agent or Music Supervisor to not have to stop what they are doing to explain the differences. This is just for those in need of being spoon-fed on this topic. Hopefully, this book will fill that enormous need...