検索キーワード： 著者 "Lon" すべてのカテゴリー

In marketing, one brand is always trying to outwit, out-advertise, and outspend its competitors, often costing millions of dollars to build their brand equity or brand value. It’s because the better we recognize a brand, the better we relate to that brand, the higher the value that brand has in our minds, and the safer we feel purchasing that brand. The higher the brand value in the minds of the consumers, the more those prospects will purchase that brand, generating greater revenues for that brand company. Brand value is in the mind of the customer.

There’s evidence that aliens have been visiting our planet for centuries. Some even think the world’s governments are hiding alien crafts, technology, and even their bodies. With our nearest neighbors circling our closest star Alpha Centauri at 4.37 light years away, how could it be possible for any civilization to reach the earth? That’s 25,633,092,000,000 miles away! All these questions and more are answered in the best short story of its time: Alien Time. 

Can you tell the difference between chatting with a human or chatting with a robot? I will bet you can’t. Artificial intelligence chatbots have surpassed the Turing Test and are interfacing with us everyday. Let me show you how an AI chatbot will encourage your customers to tell you how to sell to them, and increase your revenue up to 30 percent!

This three-part audiobook is about everything you will ever want to know about spam. In Part I, I look at all of the different kinds of "unsolicited commercial messages" and how our tolerances for each vastly differs from total acceptance to $50,000 fines for the same type of message. In Part II, Gary Thuerk, the Father of Email, tells his story how the world's first spam email message was sent. Part III of the audiobook delivers the actual email message itself, the very first spam message. And there's even a section in here that will explain how spam became know as...spam!

The days of being excited and celebrating “social media” has run its course. Over the past decade plus, social media came into its own as the leading way to communicate for sales, customers service, transactional, spam, and for personal connection. Over the past three years, social media has become less and less effective as a communication tool. Using digital tools today has become much more complicated than ever before. Just having a Facebook page, a profile on LinkedIn, or sending out a few tweets no longer cuts it. 

Gratuitous Serendipity is an intriguing compilation of actual accounts of events in one man's life that both changed his life and changed the world (just a little). Gratuitous Serendipity will leave you wondering just how much each of us play in the role of creating and influencing history. Some stories just take a different look at the world around us, and how information can be put together in a slightly altered way. Often, just by looking at something differently, the same data can produce significantly changed results.

Mars. The small red rock that started with the dreams of astronomers and sci-fi writers. It became a place for broken dreams, the desire peddlers, criminals, and those who were labeled as criminals. 4Pollack, Four to his friends, is a cloned detective who just lost his partner, when an old flame shows up. This femme fatale drags Four into a dangerous game of deceit, mayhem, and murder.

I have been studying sales, marketing, and the "sales funnel" for more than 30 years. There have been many iterations of the funnel over the past three decades. This has made it easier for myself and many others in business. Helping us to understand the mind set and activities necessary to convert people to prospects then prospects to customers.

A bounty hunter always catches his man, even if the men he is chasing are dangerous gang-bangers and murderers. Mysterious bounty hunter Spade is hired by the new governor of Texas when voters start to become terrified of the crime waves that are taking over the state. Spade is ordered to kill Gomez and Santez, two of the most wanted murderers in Texas. He is given permission to use any force necessary to get the job done.

You write your blog, upload it with hope, and nothing - a few dozen people view it! What a waste of your time and creativity. How did you fail? This audio will reveal new proven ways you can get more readers, not just for your blogs but for your emails, brochures, advertisements, and other marketing materials as well.

When the Spanish government orders distinguished officer Miguel Peralta to enter the United States with his military detachment, they have gold on their minds. The Spanish have been working the secret Lost Dutchman mine for years, but in a new deal with the United States, they will lose access to the nearly infinite supply of gold held within it. Peralta's mission is to remove as much gold as possible from the mine and transport it safely back to Mexico. As his small army winds toward the location of the goldmine, they slow learn they are not alone....

Conflict, love, and Apache Indian attacks are all that stand between Julia Heady and fate. As one young woman travels across the fledgling United States, she must use every ounce of her power to stay alive. This book has all the excitement of a true Western, but I guess you could call it more of an "Eastern." There is love, lust, and death. It also contains gunplay, dead hombres, sheriffs, and its fair share of bloodshed. This Eastern originates in upstate New York.

Mars - the red rock people come to burn away their lives by slow degrees. Or those who want to find something that they can't on Terra. Not since the Inward Turn took control; made it sterile and safe. Mars is the ideal place for dreams and drugs. And nightmares. 4Pollack escaped the events that took out his partner and lover. Now, he has to navigate a darker and twisted cover-up that starts with the viewing of a bloodclip and ends at the steps of some of the most powerful men on Mars.

The Void Emissary are the peacekeeping force of the Twelve Worlds. Some of them belong to the Order of Hunters, those charged with assassinations. Pieter Strahd is one of them and he is given a mission to kill someone or the Twelve Worlds will sink into chaos. Soon he is joined by Kyp, a young aethernaut, and Sarena Corr, with a living tree ship as transport. All of them together struggle against a mysterious force that could swallow all of the Twelve Worlds. 

Hele livet har Verna styret familien med hård hånd, men nu er hun begyndt at falde af på den. Det har til gengæld givet den næstældste søn, Palle, chancen for at få hold på sin tilværelse. Efter nogle år med bænken som sit primære opholdssted har han shinet både Vernas og sin egen lejlighed op, og nu er det her, det foregår. De andre søskende synes, det er for hårdt, at han skal holde for hele tiden, men Verna har sin stærke vilje i behold, og hun ved, at når det virkelig gælder, er det Palle, hun kan regne med.

Tyge Willhof-Holm, zwergwüchsiger Nachkomme eines von Enteignung bedrohten Erbhofbesitzers, erfüllt als Friedhofmusiker zwar nicht die hohen Erwartungen seines ehrgeizigen Vaters, findet aber im Unterschied zu seinen sieben hübschen Schwestern Erfüllung in der Liebe. Während einer Trauerfeier erblickt Tyge in einem Spiegel ein Frauengesicht, anmutig und seltsam vertraut. Er ist hingerissen und in den nächsten Wochen unternimmt er alles, um die Unbekannte aufzuspüren.

Diese vier Erzählungen zeigen das breite Spektrum der Weihnachtsliteratur: Heidedichter Hermann Löns und der Oberbayer Ludwig Thoma zeigen die regionale Seite des Weihnachtsfestes, während Hans Christian Andersen und Rainer Maria Rilke Weihnachtsmärchen erzählen - wie sie unterschiedlicher nicht sein könnten!

Wenn der Kakao bereits eine sonderbare Farbe hat und dann auch die Stubenfliege, die davon gekostet hat, tot umfällt, könnte das wohl am billigen Kakao liegen? Frau Döllmer bestellt besonders gerne die billigen Dinge aus dem Katalog, diese halten allerdings nicht immer, was sie versprechen.

Der Weihnachtsmann hat keine rechte Freude mehr an seiner Tätigkeit, etwas Neues muss her! Also berät er sich auf einem Spaziergang durch den Wald mit dem Christkindchen und dabei entdecken sie eine besonders schöne Tanne.

Drei klassische Weihnachtsgeschichten für Jung und Alt aus längst vergangenen Tagen. Stimmungsvoll erzählt in schönen Winterkulissen, voll Emotionen, Feud und Leid, Zwischenmenschliches und Göttliche, alles auf das sich die Menschen zur Weihnachtszeit besonders besinnen.