Most business owners aspire to build trust with their podcasts—but here’s the catch: trust-building often gets tangled up with education. While teaching your audience can be valuable, it’s not the only—or even the best—way to earn their trust. In fact, you might be unintentionally eroding trust every time you hit record.

In this episode of The More Profitable Podcast, we’re diving into three common mistakes that slow down trust-building and push listeners further from making decisions. You’ll learn why these missteps happen and discover alternative approaches to fostering connection and credibility—without resorting to over-explaining or chasing perfection.

3:39 - Why you must speak to one person, not a crowd.

8:07 - What happens when you overwhelm your listener with too much information.

12:59 - Why you should ditch the perfect host persona

19:56 - Things to remember when you sit down to record your next episode

Mentioned In 3 Ways to Build Trust That Have NOTHING To Do With Educating Your Listener

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