Ad Age Marketer's Brief

著者： E.J. Schultz & Adrianne Pasquarelli
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  • サマリー

  • A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
    2019
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あらすじ・解説

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.
2019
マーケティング 政治・政府 経済学
続きを読む 一部表示
エピソード
  • How the Anaheim Ducks’ rebrand is winning on the ice

    How the Anaheim Ducks’ rebrand is winning on the ice
    2025/02/19

    CMO Merit Tully discusses the ‘Orange Country’ reinvention, recalling the mighty Disney era—with a bite
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    21 分
  • How Verizon approaches Super Bowl marketing

    How Verizon approaches Super Bowl marketing
    2025/02/12

    VP of partnerships Nick Kelly on how the brand thinks about Big Game advertising and its strategy for Super Bowl LIX
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    22 分
  • How Eli Lilly is approaching GLP-1 marketing and what’s next

    How Eli Lilly is approaching GLP-1 marketing and what’s next
    2025/02/05

    Chief Corporate Brand Officer Lina Polimeni talks about how the brand differentiates itself in the crowded pharma market
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    19 分
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