• Chunking for Success: How Breaking Down Big Goals Drives Momentum in Marketing and Beyond

  • 2024/10/27
  • 再生時間： 5 分
  • ポッドキャスト

Chunking for Success: How Breaking Down Big Goals Drives Momentum in Marketing and Beyond

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  • In this episode, I talk about the power of “chunking”—a psychology concept introduced by George Miller in 1956—as a game-changer for managing complex goals in today’s fast-paced marketing landscape.

    I'll tell you about how our team at Augurian leverages chunking to align clients and teams through structured roadmaps, quarterly goals, and agile-inspired two-week sprints.

    I dive into how these focused cycles keep us nimble, boost transparency, and foster trust.
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あらすじ・解説

In this episode, I talk about the power of “chunking”—a psychology concept introduced by George Miller in 1956—as a game-changer for managing complex goals in today’s fast-paced marketing landscape.

I'll tell you about how our team at Augurian leverages chunking to align clients and teams through structured roadmaps, quarterly goals, and agile-inspired two-week sprints.

I dive into how these focused cycles keep us nimble, boost transparency, and foster trust.
マーケティング 経済学
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