In this episode of Click, Brand, Snap, we dive into the vital process of setting actionable marketing goals for 2025, specifically tailored for photographers and marketers alike. Amanda Rowe and Joni Hough discuss the importance of reflecting on last year’s marketing efforts, emphasizing performance assessment and client feedback as key tools for growth. They explore the SMART goal framework, highlighting how specific, measurable objectives can guide marketing strategies. The conversation then shifts to emerging trends for the new year, such as video content dominance, the demand for authenticity, and the role of visual storytelling. Finally, the episode wraps up with practical tips for creating a comprehensive marketing plan, including the use of content calendars. Tune in to equip yourself with the strategies you need for a successful 2025!

In this episode of Click, Brand, Snap, we explore the critical role of customer feedback in shaping business strategies. Join host Amanda Rowe as they coach Joni Hough on the immense value of customer reviews and testimonials. The discussion delves into how feedback can inform decision-making, the significance of 5-star reviews, and strategies for encouraging authentic testimonials. Listeners will learn how to effectively leverage feedback to enhance products and drive growth, as well as the power of referrals and the elements that make testimonials stand out. The episode also highlights the difference between Google reviews and curated testimonials, emphasizing their unique contributions to building trust and credibility. To wrap up, AR Marketing is offering a Checklist for Effective Testimonials and Tips for Asking for Referrals. These resources will help you craft compelling testimonials and effectively seek referrals from satisfied clients. Tune in for actionable insights that can transform customer opinions into powerful business tools!

Join us for a special episode as we celebrate Joni's birthday! 🎉 This week, we’re excited to spotlight Mint Hill Photography, showcasing their Glamour Portraits and Vanity Fair Sessions, as well as Branding Images Sessions.

We dive into the significance of professional imagery in marketing and how it can elevate your brand’s presence. Tune in for insights, inspiration, and a festive celebration that you won’t want to miss!

In the latest episode of Click, Brand, Snap, we explore how to boost your holiday sales and ensure your marketing efforts don’t fall behind. As the holiday season approaches, staying visible and engaged with your audience is more crucial than ever. We discuss the importance of consistent messaging, creative campaigns, and understanding your audience’s needs.

Learn how to elevate your content with festive themes while maintaining your core message, and discover strategies to connect with your customers amidst the busyness of the season. Don't let year-end tasks distract you from your marketing; instead, seize the opportunity to capitalize on holiday promotions. Tune in for actionable tips to deepen customer relationships and maximize your holiday marketing impact!

In this episode of Click, Brand, Snap, we explore the impactful work of the Go Jen Go Foundation, dedicated to assisting breast cancer patients in Greater Charlotte. Learn how the foundation provides essential financial support to families facing the economic burdens of cancer treatment, with many patients incurring extra monthly costs of up to $2,600. We also highlight a special October initiative with Mint Hill Photography, which is donating 50% of session retainers to aid local families affected by breast cancer. Tune in to discover how you can make a difference!

Welcome to Click, Brand, Snap, where business communication meets storytelling magic. In this episode, we’re thrilled to have Glenn Milliet, a renowned expert in business communication, as our special guest. Now that Glenn has spoken at the American Hair Loss Conference, he’s here to share exclusive insights into the power of storytelling for branding and effective communication.

Glenn delves into why stories resonate more than statistics and how they can transform your brand’s message into something truly memorable. He explores essential communication techniques, from the art of persuasion and active listening to the role of visual messaging in conveying compelling narratives. Glenn also highlights the importance of consistency in branding and how it fosters trust and confidence among clients.

Tune in to discover Glenn’s strategies for speaker sales mastery, his upcoming program designed to help professionals monetize their speaking skills, and actionable tips to elevate your communication game. Whether you’re looking to enhance your brand’s storytelling or master the art of effective communication, this episode is packed with valuable insights that you won’t want to miss.

Join us and unlock the secrets to powerful communication and branding with Glenn Milliet.

In this captivating episode, we navigate through a podcast recording session that faced initial technical hiccups to bring you an inspiring conversation with Joni Hough from Mint Hill Photography. Joni, a former art teacher turned professional photographer, reveals her journey and underscores the crucial role of high-quality imagery in business. She highlights her studio’s all-inclusive services—from makeup and hair to expert posing guidance—and delves into the lasting impact of her prints, crafted with archival materials in Italy. This episode emphasizes how professional photography enhances branding, boosts visibility, and builds client confidence.

In this enlightening episode, Joni Hough from Mint Hill Photography and Amanda Rowe from Amanda Rowe Marketing explore the pivotal role of marketing in reflecting a company's mission, values, and problem-solving strengths. Amanda shares her insights on the power of personalized marketing strategies, the importance of SEO, and the impact of consistent branding across all platforms. Motivated by her mother’s encouragement, Amanda is passionate about guiding clients to success through tailored consulting and coaching. Tune in for valuable tips and a deep dive into how effective marketing can elevate your brand’s visibility and authenticity.